Traditional Culture Encyclopedia - Travel guide - What management theories can be applied in the tourism industry?

What management theories can be applied in the tourism industry?

Well~it depends on whether you are talking about academic aspects or actual business operations~

If it is an enterprise, it is necessary to use various theories flexibly. The tourism industry has comprehensive It has the characteristics of strong sex, high correlation, and broad appeal. All resources that can be used for tourism are tourism resources. It is difficult to determine which theory to use due to the ambiguity of the boundaries. The key is to discuss the matter based on the situation and see what the positioning of your project is. , what is the development goal, and what brand do you plan to cultivate?

In terms of academics, there are more qualitative studies now, and quantitative research is very convincing, that is, the quantification of tourism itself is an area to be developed. If you are When doing a project or planning, collect as comprehensive data as possible on the basis of field research. You can use SPSS and Eviews tools to analyze it. If you use grounded theory, it will be 80 to 90 percent OK. If you put in enough effort, you will definitely have a good article. Article~~~