Briefly describe the research objects of tourism psychology

The people involved in tourism activities mainly include actual tourists, potential tourists and practitioners in various fields of the tourism industry. These people each have different psychological activities during tourism activities. Can exhibit different behaviors. In tourism activities, there are constant contacts and connections between tourists and "tourism products", between tourism service personnel and tourism service personnel, and between tourism service personnel and tourism enterprise managers. These mutual contacts and The occurrence of interpersonal relationships depends on their respective psychological activities. Internal tourism psychology not only studies the psychological activity rules of these people during tourism activities, but also studies the behavioral rules of these people during tourism activities. Psychological activities and behavior are inseparable. Psychology controls behavior, and behavior reflects psychology.