What are the psychological factors that determine the demand of tourism market in tourism destination marketing?

1) conformity psychology; 2) Cultural attraction: In the primary stage of market economy, people generally feel stressed and impetuous. The purpose of many tourists is to purify their hearts and relax, just to taste culture and increase their knowledge; 3) Emotional transmission: Tourism destination marketing should pay attention to emotional transmission and emotional sharing, and take emotional communication as a link to closely link tourism destinations with potential tourists. 4) Sensory shock: With the rapid development of tourism today, the market competition is becoming increasingly fierce, and the information provided to tourists is pouring in, which is very complicated. According to psychological analysis, potential tourism consumers at this time are in a state of relative inattention and weak absolute sensitivity. This requires a strong sensory shock effect to stimulate the cerebral cortex of tourism consumers, attract attention and strengthen memory. 5) the values of tourists.