What is the evaluation standard of 5A-level scenic spots?

A 5A-level scenic spot can only be rated as a 5A-level scenic spot if it meets the standards in terms of service quality, environmental quality, landscape quality and passengers' opinions. Please see the details below.

Part I: Detailed Rules for Service Quality and Environmental Quality Scoring (* * *1000; 5A is not less than 950 points)

Tourist traffic 130 points. It includes three parts: first, accessibility, including the convenience of reaching the relying city (town) and the convenience of reaching the tourist attractions relying on the city (town); The second is to bring your own parking lot. Its contents include five aspects: the area of parking lot, the ground, the management of parking lot, the beauty, characteristics or culture of parking lot or wharf, and the coordination between parking lot or wharf and landscape. The third is internal flow. Including tourist routes, trails and special means of transportation.

2. swim 235 points. It is required that all tour service facilities in the scenic spot should embody the profound humanistic care spirit, pay attention to details, highlight characteristics, and form a unique, harmonious and comfortable tour atmosphere. Including the design and manufacture of exquisite tickets for tourists, tourist reception center, guiding signs, publicity materials, tour guide (explanation) services, public rest facilities and viewing facilities, and the setting of public information graphic symbols.

3. Travel safety is 80 points. In the past two years, tourists died or were seriously disabled, and the scenic spot was mainly responsible, with 40 points deducted; Responsible for management, 20 points will be deducted (according to the accident responsibility). It mainly includes seven aspects: safety protection institutions, systems and personnel, safety disposal, safety equipment and facilities, safety warning signs, safety publicity, medical services and ambulance services.

4. Health score 140. Including environmental sanitation, waste management, smoking area management, food hygiene, toilets and so on.

5. 20 points for post and telecommunications services. Include postal commemorative service and telecommunication service. Scenic spots are required to provide commemorative stamps, local souvenir covers, postcards, commemorative stamps, etc. ; There are public telephone facilities at the entrance and exit of the scenic spot and the tourist concentration places in the scenic spot, which can meet the needs of tourists.

6. Travel and shopping 50 points. Including the construction of scenic shopping places, shopping place management, commodity operator management and tourism commodity management. The construction of shopping places requires not to destroy the main landscape, not to hinder tourists from visiting, and not to seize the road and viewing space with tourists; The architectural modeling, color and material of shopping places are in harmony with the landscape environment; Reasonable layout, external advertising signs do not affect the effect too much. Centralized management of shopping places, clean environment, good order, no chasing and selling, strong selling and strong buying. Unified management measures and means, including quality management, price management, measurement management, site management and after-sales service management; Tourist commodities with the characteristics of the scenic spot are provided in the scenic spot.

7. Comprehensive management 200 points. Including institutions and systems, corporate image, tourism planning, training, handling of tourists' complaints and opinions, publicity of tourist attractions, e-commerce, special group services, social benefits, etc. As the general requirement of comprehensive management, this part covers all aspects and comprehensively evaluates the management level of scenic spot managers. It requires a sound management organization, clear responsibilities, sound rules and regulations and effective implementation, a good corporate image, a unique product image, a good quality image, a distinctive visual image and a civilized employee image. There are clear quality objectives, distinct quality policies or slogans, which are well known to all employees. Employees wear post clothes and badges, behave in a civilized manner and are warm and generous. Formulate a master plan for special tourism. Every regular employee has a training file. There are various ways to publicize scenic spots; Perfect service projects for special people can promote local economic and social development.

8. Resources and environmental protection: 145. Including air quality, noise index, surface water quality, landscape ecological relics and ancient buildings protection, environmental atmosphere, facilities and equipment using clean energy and environmental protection materials. It is required that the air quality, noise index and surface water quality of scenic spots reach the national first-class standard. The annual protection cost of landscapes, cultural relics, ancient buildings, ecosystems, rare animals and plants is equivalent to the proportion of the annual entrance fee of tourist spots.

Part II: Detailed rules for landscape quality scoring (* * * 100; 5A is not less than 90 points)

The attraction of resources, with a total score of 65 points. It includes five aspects: ornamental and entertainment value, historical and cultural scientific value, rarity or strangeness, scale, richness and completeness. It is required that scenic spots have high ornamental and recreational value, high historical value, cultural value and scientific value at the same time, or one of the values is of world significance, with a large number of rare species, exotic landscapes and world-class resource entities, with a huge number of resource entities, or more than 40 basic types, or with excellent density of resource entities, intact resource entities and original form and structure.

Market influence, 35 points, divided into four parts: popularity, reputation, market influence and theme promotion. It needs an excellent reputation, which is usually praised by more than 95% tourists and most professionals. Market radiation needs intercontinental long-distance tourists, accounting for a certain proportion. Theme promotion requires clear theme, outstanding features and strong originality.

Part III: Detailed rules for evaluating tourists' opinions (* *100; 5A is not less than 90 points)

1. External traffic, internal tour routes, scenic facilities, road signs, scenic spots introduction boards, publicity materials, tour guides' explanations, service quality, safety and security, environmental sanitation, toilets, post and telecommunications services, commodity shopping, catering or food, tourism order, scenic spot protection, etc. 16, with 5 points for each item and * * 80 points.

Overall impression, * * * 20 points.