Explain the role of international tourism organizations?

Brief introduction to the concept of international tourism organization

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2005 10 month

Juyuan database

Social concern of tourism

People should not only care about the economic benefits brought by tourism, but also have a broader social vision-emphasizing that tourism bears the responsibility of social development and the weight of ethical subject in promoting fairness, eliminating poverty, creating employment and promoting social harmony.

People should not only care about the economic benefits brought by tourism, but also have a broader social vision-emphasizing that tourism bears the responsibility of social development and the weight of ethical subject in promoting fairness, eliminating poverty, creating employment and promoting social harmony.

In the past decade, the concept of global tourism development has clearly reflected a "social orientation". This is not only the result of people's reflection on many problems in tourism, but also the reflection of the rising trend of economic ethics and corporate social responsibility in recent years, and it is also deeply in line with the new development concept of "overall planning, people-oriented, comprehensive, coordinated and sustainable" advocated by the new government of our country. From the advocacy of WTO, WTTC and BITS, we feel that they are full of social care and are looking forward to the change of new tourism thinking.

World Tourism Organization (WTO): "Promoting people-oriented social development through barrier-free travel"

As early as the 1980s, the World Tourism Organization proposed to promote people's self-improvement through tourism and advocate people-oriented development. In the Tourism Right Law and Tourism Regulations, WTO regards "tourism provides people with opportunities for education, exchange and development" as an important function. The Code of Global Tourism Ethics formulated by the World Tourism Organization 1999 proposes that tourism should strive to promote mutual respect and understanding among people and countries, respect equality and promote human rights; Advocate stakeholders in tourism development to share obligations, promote sustainable development and the utilization and protection of cultural heritage, and promote local people to participate in tourism on an equal footing and share the benefits.

/kloc-In the past 0/0 years, the World Tourism Organization has been promoting major projects such as "tourism and poverty eradication" and "protecting children from tourism exploitation", which fully embodies the "social orientation" of world tourism development. The "sustainable tourism-poverty eradication" plan proposed by the World Tourism Organization aims to help those underdeveloped countries get rid of poverty through tourism. The plan includes four aspects: setting up a foundation to provide funds for underdeveloped countries; Promoting social science and tourism research on poverty and sustainability; Establish an operational mechanism to raise funds for tourism projects in the least developed countries; Hold an annual forum so that all parties concerned can get exchanges and feedback from the tourism industry, sponsors and civil society.

Nowadays, among the least developed countries in the world, tourism revenue has accounted for 70% of the total export share of service products, and it is one of the industries with the most comparative advantages. WTO puts forward "promoting people-oriented social development by barrier-free travel", calling on developed countries to assist in developing aviation facilities leading to underdeveloped areas, removing policy obstacles for people to travel freely, and further exerting the functions of tourism in eliminating poverty, creating jobs and promoting social harmony.

World Travel and Tourism Council (WTTC): "New Tourism Blueprint"

The World Travel and Tourism Council is a forum for the leaders of global 100 tourism enterprises. As a representative of the tourism industry, WTTC appeals to all stakeholders in the tourism industry to respond to the call of "new tourism blueprint", wait for development for a long time, and strive to practice "new tourism" to promote the sustainable development of tourism, the largest industry that has created about 200 million jobs and 65,438+00% GDP worldwide, so as to benefit more people.

WTTC's new tourism blueprint puts forward a new strategic framework to ensure that "the future tourism will serve everyone". It understands "new tourism" as a partnership, and believes that tourism should be based on close cooperation between the public and private sectors, bringing win-win and positive results to local governments, investors and locals, not only satisfying tourists, but also benefiting stakeholders. The development of tourism must be based on: 1) the government attaches importance to tourism; 2) Operators should balance the pursuit of economic benefits, protection of culture and natural environment and promotion of human development; 3) All parties involved in the tourism industry, Qi Xin, work together to pursue long-term growth and prosperity.

In another report on corporate social leaders, WTTC called on its member enterprises to play a leading role in social affairs, take responsibility for environmental protection and social development, provide opportunities for the growth of employees, and better evaluate and respond to the opportunities and threats brought about by changes in the tourism market to ensure stable development. Enterprises should incorporate social responsibility into their core values and put it into their daily actions, which will help to establish a positive brand image, attract tourists and investors with social and environmental awareness, and be commended by the government. In the next five years, those enterprises that dare to set an example in social affairs will become winners in market competition.

In addition, WTTC has established the "Tomorrow's Travel" Award to reward and promote the sustainable development best practices of tourism destinations, NGOs and tourism enterprises.

International Social Tourism Organization: "Social Tourism: Shaping Society"

The International Social Tourism Organization is a non-profit organization dedicated to "promoting the concept of social tourism internationally", with numerous branches and members in many countries (especially Europe, North America and South America). Its members include multinational travel groups, travel clubs, youth hostels, car companies and non-governmental organizations, and 12 government organizations are honorary members.

An important goal of Peter is to let more people get travel opportunities, thus enriching their minds and expanding their knowledge. BITS sees that the consumption of tourism and leisure services is mainly determined by income. Low-income people are often excluded from leisure participation, and insufficient leisure opportunities will lead to social exclusion. To this end, BITS advocates a series of activities to eliminate leisure discrimination and social exclusion, advocates that everyone enjoys paid holidays, urges the Spanish government to provide holidays for low-paid civil servants in the off-season, urges operators to develop "low-cost resorts" and "outdoor camping places", and advocates that tourist destinations provide facilities for the disabled. In Britain, the association provides travel subsidies for single-parent families and disabled people, and persuades Butlins, a large chain holiday company, to provide low-cost holiday opportunities for single mothers and children. In addition, BITS also provides moral training for tourism practitioners to help them overcome differences with tourists due to racial, cultural, religious, political and psychological reasons.

The concept of "social tourism" advocated by bilateral investment treaties is linked to the broader "fair tourism". Hall defines social tourism as "tourism involving the economically poor and other socially disadvantaged groups * * *-this includes not only giving the poor equal rights to participate in tourism in person, but also benefiting the disadvantaged groups through tourism development".

BITS put forward four missions of social tourism in its articles of association: 1) reducing social exclusion, promoting social equity and free development of people;

2) Establish a new type of partnership among stakeholders, so that a wide range of participants can enjoy the fruits of development;

3) Bring new non-resource consumption development mode to backward areas and promote sustainable development;

4) Make tourism a part of the global development plan and promote the flow of economic resources from developed areas to backward areas.

BITS slogan "social tourism: the shaper of society" fully expresses the social ideal of this international organization.