Computer application technology, wisdom, tourism direction

Computer application technology and smart tourism direction are the professional directions of applying computer technology to tourism. This paper mainly discusses how to use information technology, artificial intelligence and other technical means to provide more convenient and intelligent services for the cultural tourism industry. Mainly involves the following aspects:

The construction of smart tourist attractions: the application of computer technology, artificial intelligence, big data and other technical means to provide tourists with accurate, personalized and intelligent navigation, services, recommendations and other services.

Construction of Smart Tourism City: Through urban intelligent system, smart tourism transportation system and tourism information service platform, more convenient and intelligent tourism services will be provided for tourists.

Smart tourism marketing: through social media, mobile applications, data mining and other means to achieve personalized, accurate and intelligent tourism product marketing.

Protection of knowledge and cultural heritage: With the help of computer technology and virtual reality, digital protection, display and dissemination of cultural heritage are realized, cultural heritage resources are protected and Chinese culture is promoted.

Smart tourism industry chain management: through big data, cloud computing and other technologies, the tourism industry is managed intelligently and informatized to improve the overall efficiency and competitiveness of the tourism industry.

To sum up, the development of computer application technology is conducive to promoting the intelligence, informationization and digitalization of tourism, and provides new ideas and directions for the sustainable development of tourism.