Traditional Culture Encyclopedia - Travel guide - How to write the purpose of the questionnaire survey?
How to write the purpose of the questionnaire survey?
The purpose of market research is to collect sufficient, true and effective information to serve other activities and strategies of enterprises and institutions.
Provide reference for the management department. The department that uses market research can be the management of enterprises, companies, organizations and any enterprises and institutions.
Decision-making level or individual. The purpose of market research may be to make a long-term strategic plan, or it may be to make a stage or a problem.
Specific policies or strategies to provide reference. Research can be academic or practical.
1) Investigate the environment and adapt quickly.
That is, through the investigation of the market environment, we can quickly adapt to the environment and open up new markets quickly and smoothly.
2) Investigate your opponent and win.
That is, through the investigation of competitors, we can understand the situation of competitors and formulate measures, methods and systems to lead competitors.
3) Investigate customer needs.
That is, through the investigation of existing customers and potential customers, we can understand the image in customers' minds and formulate corresponding countermeasures to let customers have a better understanding of products.
The purpose of demand.
Question 2: How to write the questionnaire analysis According to the requirements of the survey report, the format of the student survey report in our school is as follows:
I. Ownership requirements
There are two ways to write a title.
One is the standard title format, and the basic formats are "investigation report on XX", "investigation report on XX" and "investigation on XX".
The other is freestyle title, which includes the combination of declarative sentences, interrogative sentences and positive and negative questions. For example, "Investigation on the Employment of Graduates from Northeast Normal University" and other expressions, "Why do college graduates tend to choose coastal and Beijing-Tianjin areas for employment" and other issues, the main conclusions of the investigation report or the central issue are stated in the title, and the subtitle indicates the object, scope and problems of the investigation, such as "Investigation on the Practice of Discipline Construction in Colleges and Universities".
Two, list the main contents of the survey, the format is as follows:
Investigation time:
Survey location:
Respondents:
Investigation method:
Investigator:
Division of investigation: (due to the requirements of group investigation, the number of members of the group shall not exceed 3).
Third, the text of the report.
The text is generally divided into three parts: preface, text and conclusion.
1. Introduction. There are several ways to write it: the first way is to state the reason or purpose, time and place, object or scope, process and method, and personnel composition of the investigation itself, and draw the central question or basic conclusion from it; The second is to state the historical background, development survey, actual situation, main achievements, outstanding problems and other basic situations of the respondents, and then put forward the central issues or main viewpoints; The third is to come straight to the point and directly summarize the survey results, such as affirming the practice, pointing out the problems, prompting the impact, and explaining the central content. The preface plays the role of making the finishing point, and it should be concise and to the point.
2. theme. This is the most important part of the investigation report, which introduces in detail the basic situation, practice and experience of the investigation and research, as well as various specific understandings, viewpoints and basic conclusions obtained from the analysis of the materials obtained from the investigation and research.
3. It's over. There are also many ways to write the ending, which can put forward methods and countermeasures to solve the problem or suggestions for improving the work in the next step; Or summarize the main points of the full text and further deepen the theme; Or ask questions to arouse people's further thinking; Or look to the future and send out encouragement and call.
Investigation Report on Fund Investment in Yichun City
Since/kloc-0 issued the first fund in March, 1998, China's securities investment fund industry has developed rapidly, especially since the large-scale issuance of open-end funds in 2002, which has pushed the fund industry to a new stage of development. By June 30, 2003, China had established 29 fund management companies, including 5 joint venture fund management companies. The total number of securities investment funds is 78, with a total scale of 65.438+037.489 billion, and the net asset value of the funds is 65.438+034.65/kloc-0.00 million, including 54 closed-end funds, with a total issuance scale of 865.438+07 billion and a net asset value of 790.8 100 million. There are 24 open-end funds with a total scale of 55.789 billion yuan and a net asset value of 55.57 billion yuan. The rapid development of securities investment fund industry has played an important role in improving and adjusting the structure of investors in the securities market, updating and advocating different investment concepts, realizing the further specialization of social economy and promoting the stable development of the securities market. However, in the process of development and progress after the birth of the fund industry, it soon encountered difficulties and problems in progress. In this regard, I have entered the in-depth investigation of fund investment, and the details are as follows:
I. Purpose of the investigation
Grasp the understanding and views of fund investors in Yichun city on funds, and understand the problems existing in Yichun fund market.
Second, the survey object and its general situation
Respondents: Yichun securities investors (mainly fund investors).
Generally speaking, most of these people are between 30 and 45 years old, with a normal distribution around 40 years old. They have some surplus funds and considerable investment and financial management experience.
Third, the investigation method.
This survey is a random questionnaire survey. The questionnaire was distributed in the form of randomly selecting securities investors from various securities business departments in Yichun City to fill in the questionnaire on the spot and withdraw it on the spot. The city's securities outlets issued questionnaires 100, and 87 questionnaires were recovered, with a recovery rate of 87%.
Four. Investigation time: June 8, 2003+June 65438, 2003 +20031October 00.
Verb (abbreviation of verb) survey content
This paper mainly investigates the investment purpose of investors, the main reasons for investing in funds, the factors affecting their choice in funds, the types of funds they like and the period of holding fund shares. ......& gt& gt
Question 3: How to write the advantages of questionnaire report among many daily application styles? Questionnaire survey, also known as questionnaire survey, is a survey method in which investigators use uniformly designed questionnaires to obtain information or solicit opinions from selected respondents. Questionnaire survey is a research method to collect data through written questions. The researcher compiles the questions to be studied into a question table, which is filled in by email, face-to-face answer or follow-up interview to understand the subjects' views and opinions on a phenomenon or problem, so it is also called the question table method. The key to the application of questionnaire method lies in the compilation of questionnaire, the selection of subjects and the analysis of results. Questionnaire survey can be divided into self-filled questionnaire survey and alternative questionnaire survey according to different respondents. Among them, the self-filled questionnaire survey can be divided into newspaper questionnaire survey, mail questionnaire survey and delivery questionnaire survey according to the different ways of questionnaire delivery; According to the different ways of talking with the respondents, the agent questionnaire survey can be divided into interview questionnaire survey and telephone questionnaire survey. From the practical application of questionnaire survey, it can be divided into academic questionnaire survey or applied questionnaire survey. The former is mostly adopted by researchers in schools or research institutions, while the latter is mostly adopted by market researchers or other institutions to solve practical problems. 1. Define the investigation target. According to the external environmental factors, determine the investigation objectives. 2. Different respondents face different respondents. For example, the types of reading reports are usually aimed at teachers and students, while the objects of market research are generally producers, sellers and consumers. And consumers are different because of the different survey objectives. 3. What is the content of the survey? The survey content is the basis of data collection and helps to achieve the survey objectives. The specific investigation content can be determined according to the purpose of market research. The contents of the investigation should be comprehensive, specific, clear and concise, and avoid covering everything, too much content and being too complicated, and avoiding including content irrelevant to the purpose of the investigation. 4. Formulation of the questionnaire (1) The design of the questionnaire should closely follow the survey topic, highlight the key points and avoid unnecessary problems; (2) The questions in the questionnaire should be easily accepted by the respondents to avoid the questions that the respondents are unwilling to answer or make them embarrassed; (3) The order of questions in the questionnaire should be clear, logical and logical. Generally easy questions can be put in front, difficult questions in the middle, sensitive questions at the end, closed questions at the front and open questions at the back; (4) The content of the questionnaire should be concise, and simple, direct and unbiased words should be used as far as possible to ensure that the respondents can complete the questionnaire in a short time. An investigation report generally consists of a title and a text. (1) title. There are two ways to write a title. One is the standard title format, that is, "post theme" plus "genre", and the basic format is "investigation report on ×××××". The other is freestyle title, which includes the combination of declarative sentences, interrogative sentences and positive and negative questions. (2) the text. The text is generally divided into three parts: preface, text and conclusion. 1. Introduction. There are several ways to write it: the first way is to state the reason or purpose, time and place, object or scope, process and method, and personnel composition of the investigation itself, and draw the central question or basic conclusion from it; The second is to state the historical background, development survey, actual situation, main achievements, outstanding problems and other basic situations of the respondents, and then put forward the central issues or main viewpoints; The third is to come straight to the point and directly summarize the survey results, such as affirming the practice, pointing out the problems, prompting the impact, and explaining the central content. The preface plays the role of making the finishing point, and it should be concise and to the point. 2. theme. This is the most important part of the investigation report, which introduces in detail the basic situation, practice and experience of the investigation and research, as well as various specific understandings, viewpoints and basic conclusions obtained from the analysis of the materials obtained from the investigation and research. 3. It's over. There are also many ways to write the ending, which can put forward methods and countermeasures to solve the problem or suggestions for improving the work in the next step; Or summarize the main points of the full text and further deepen the theme; Or ask questions to arouse people's further thinking; Or look to the future and send out encouragement and call. If you need to do a questionnaire survey, or find someone to do a questionnaire survey project planning.
Question 4: What should I pay attention to when conducting a questionnaire survey? The design of the questionnaire survey is mainly divided into two steps: setting the scope of the survey and writing specific questions:
(1) Setting the scope of investigation
1. The key to setting the scope of the investigation question is to focus on the purpose and needs of the topic and never deviate from it;
2. Have a basic estimate of the possibility of answering questions. Some personal questions are not easy to answer.
3. There are so many questions that it takes too long to complete the questionnaire. , all need to be avoided.
(b) Write down specific questions
1. The questions listed should be simple and clear;
2. Eliminate the doubts of the respondents. Generally, a question only contains one survey index;
3. The question is not tendentious and cannot induce the respondent to answer;
4. Similar questions are arranged together, and the order of the questions is based on the principle of easy first and difficult later, and the open questions are put behind as far as possible;
5. Generally speaking, questions involving facts are selective; The question of understanding opinions can be expressed by 1-5 (for example, 1 stands for strongly disagreeing; 5 stands for strong agreement);
6. After the questionnaire is completed, invite others to play the interviewee and try to answer the questions in the questionnaire. These experiences can greatly improve the quality of the questionnaire.
Questionnaire content
? When designing the questionnaire, it should include the following parts:
(1) Purpose of investigation
(2) Instructions for answering questions
(3) Problems and options
(4) background information of the interviewee
thank you
Key points of questionnaire
? Matters needing attention
Instructions should be clear and easy to understand.
The questions in front of the questionnaire are relatively easy to answer.
The available answer items should be "exhaustive" and should also include "I don't know" or "not applicable" or "other" items.
All options on the same topic must be mutually exclusive.
The words used in asking questions should be accurate and appropriate.
The question should be specific.
The layout of the questionnaire should be beautiful and clear.
Leave enough space for the interviewee to fill in the information/comments.
? preventive measure
Avoid including questions unrelated to the research.
Questions that can provide important information are essential.
It is not advisable to design too many questions without fixed answers.
Avoid directly asking the interviewee's exact age, income or other personal questions.
It is not appropriate to ask the interviewee some sharp or threatening questions.
Don't ask questions in a negative or double negative way
Avoid asking about things that happened a long time ago.
Do not use "leading" questions.
? Do you agree with Hong Kong's housing policy?
Don't use "biased" questions
? For example, would you agree to a reasonable adjustment of subway fares?
Don't ask too many questions.
Question 5: What is the purpose of the student assessment questionnaire? 1 Let nature take its course, it is a habit to finish high school and go to college.
2 learning knowledge
You can get rid of the bondage of your parents.
4. Exercise your independent ability.
Cultivate your ability to communicate with others.
6. Prepare for society.
You can learn what you like and choose your favorite major.
It is convenient to find a job in the future and earn a lot of money.
You can find a girlfriend without the control of the school and parents.
10 has a monthly living allowance, so you can buy what you like.
1 1 You can start your own association and start your own business.
12 Guangzu Yao nationality
13 win honor for parents and envy students.
14 childhood ideal
15 forced by reality, there is no way out without going to college.
16 I don't want to work, so I have to study.
17 a paper diploma
18 is a graduate student, so he went to college.
19 You can meet many like-minded friends, which will help you in the future.
Have more common language with college students.
This is what I think, there should be many reasons.
Question 6: What is the significance of the questionnaire survey? What is the significance of questionnaire survey? It can save time, manpower and physical strength.
2. The results are easier to quantify. Questionnaire survey is a structured survey method. The form of investigation, the order of questions and answers are fixed and expressed in words. Therefore, this method is easy to quantify.
3. The results are easier to be statistically processed and analyzed. We can use analysis software for data analysis, which is very simple.
4. Be able to conduct large-scale investigations. No matter whether the interviewees participate in the survey or not, they can learn about their thoughts, attitudes and behaviors from the questionnaire.
Question 7: The function of questionnaire survey is to understand the thinking tendency of social groups.
Question 8: How to do the questionnaire survey? If you mean that kind of mobile phone, there is a form software. It can be done.
Question 9: To ask the questionnaire, you need to have the survey background and purpose. Please help me, thank you very much! ! ! Hello, students: We are students of * * school. In order to further understand the social soil and institutional basis of establishing the right to silence system in China, and thus conduct a comprehensive feasibility analysis of establishing the right to silence system in China, we specially conducted this field questionnaire survey. We hope that through the investigation of law students in major universities, we can fully understand everyone's understanding of the right to silence and some legal value orientations closely related to the establishment of the right to silence. Therefore, this paper puts forward some feasible suggestions for establishing the right to silence system in China, which is suitable for China's national conditions and system status quo, and makes a modest contribution to China's legal system construction. Therefore, please take some precious time and cooperate with our researchers to fill in the following questionnaire truthfully. We will conduct the survey anonymously, and the survey data will be used only for research and kept confidential. Please rest assured. Thank you again for your support and cooperation! 1. Where did you learn about the right to silence system? () A. What the classroom teacher said B. Reading by yourself C. News media such as the Internet D. Other _ _ _ 2. Do you think the establishment of the right to silence will increase the difficulty of judicial investigation? () A. Yes B. No.3. Do you think the right to silence conflicts with the principle of efficiency of law? () A. Yes B. No.4. When there is a conflict between human rights and solving a case, which do you think is more important? ) A. Human rights are important B. Solving crimes is important 5. Do you think there is a necessary connection between extorting confessions by torture and unjust, false and wrong cases that happen from time to time? () A. Yes B. No.6. Do you think setting the right to silence can help prevent extorting confessions by torture? If not, what's your reason? Any good suggestions? () A. Yes B.No. (For those who don't, your reasons and suggestions are: _ _ _ _ _ _) 7. As for the right to silence, what do you think is: () A. Applicable B. Not applicable now, established C. Never applicable when the time is ripe. 8. Is it copying foreign ready-made experiences and systems? ______
Question 10: Why do you ask about the purpose of tourism in the questionnaire survey of college students? Because there are many purposes of traveling, it is also an option to investigate the needs of college students. Some are for shopping, and some are for understanding the humanities, which can reflect the extracurricular needs of college students.
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