How do B&Bs in tourist attractions operate in the off-season?

Hello, I am a practitioner who has been engaged in the sales industry for many years

Dear, being able to ask this question means that I already have certain ideas

Do market in off-season and do sales in peak season. This is the eternal sales principle

What is market?

First of all, you have to position yourself. Who is your target consumer group?

Where are their main concerns, activity locations, and exposure points?

Reposition prices and marketing activities at the same time

Then you need to understand the strengths and weaknesses of your competitors, find out the pain points of consumers and competitors, and improve them

Hope it can help you with some ideas