Traditional Culture Encyclopedia - Travel guide - Combined with the development of cultural tourism industry in the post-epidemic era, how to carry out hunger marketing

Combined with the development of cultural tourism industry in the post-epidemic era, how to carry out hunger marketing

1. Make a personalized marketing plan: Hunger marketing is not to spread information at will or put advertisements on a large scale, but to decide the time and content of pushing business according to the target. For the services or products that are most likely to attract consumers in this industry, formulate and plan a complete promotion plan, highlight the characteristics of the products, and increase their reputation and identifiability.

2. Arrange interesting theme activities: Some theme activities and diets can attract consumers' attention, such as theme dinners, tasting activities, catering, cultural activities and so on. It can attract more people to participate, increase sales and enhance brand influence.

3. Combined with the spread of Internet access: use social media, WeChat friends circle and other Internet platforms to promote and publish personalized content, and use the characteristics of social media and its own brand characteristics to gain wide attention and users.

4. Optimize service experience: Establish a more effective and stable relationship with consumers by appropriately improving the quality of food, service and safety.