Traditional Culture Encyclopedia - Travel guide - Reflections on County Cultural Radio and Television Tourism
Reflections on County Cultural Radio and Television Tourism
According to the general requirements, the basic ideas of cultural radio and television tourism in our county in 2006 are: adhering to one principle, realizing two bright spots, implementing three constructions, promoting four tasks, clarifying five policies and implementing six measures.
(1) adhere to the working principle of "doing things in a down-to-earth manner and seeking development wholeheartedly". Cultural radio, film and television tourism involves thousands of households and really benefits the masses. It is also an important propaganda channel for our party to care for the masses and govern and rejuvenate the country. Bureau-affiliated units, township cultural radio and television stations must keep in mind the Party's purpose and practice the Party's "Theory of Three Represents" in their work, and work hard to achieve practical results.
(2) Highlight reform and development, and seek innovation and change.
1, strengthen reform and maintain the momentum of career development forever. In accordance with the spirit of the document "Implementation Opinions on Accelerating the Reform of Personnel System in Cultural Institutions" issued by the Organization Department of the Provincial Party Committee, the Propaganda Department of the Provincial Party Committee, the Provincial Personnel Department and the Provincial Department of Culture, we should proceed from reality, update our concepts and do a good job. First, it is necessary to fully implement the post appointment system in all institutions affiliated to the bureau and completely break the "iron rice bowl". At the same time, further improve the target management responsibility system and reward and punishment system, refine and quantify the tasks, and implement the annual target management assessment system for the work of the county's cultural radio, film and television tourism system. The second is to establish the supervision mechanism of the bureau system. Strong supervision of the county's cultural radio and television tourism, especially the construction of rural cultural activities. Under the guidance of the county leading group for rural cultural activities, a team of three supervisors of rural cultural activities in Nanchang County, composed of veteran cadres, deputies to the National People's Congress, members of the Chinese People's Political Consultative Conference (CPPCC) and personnel transferred from the county Bureau of Culture and Broadcasting, was established to supervise and guide the whole process of rural cultural activities in the county. Third, the bureau should do a good job in the efficiency construction of the bureau, effectively provide quality services to all units under the bureau, township cultural radio and television stations and the broad masses of cadres and workers in the whole system, further improve the post responsibility system, the first inquiry responsibility system and the accountability system of the bureau, and achieve civilized service and dedication. All relevant units should also formulate practical working systems with reference to the working system of the Bureau.
2. Take development as the ultimate goal of work. With the rapid growth of county economy, the living standards of people in our county have improved obviously, and the demand for spiritual food has become stronger and stronger. The Central Committee of the Communist Party of China has put forward the grand goal of building a harmonious society and a new socialist countryside, which provides unprecedented opportunities for the development of cultural radio and television tourism in our county, and at the same time makes us face unprecedented challenges. Today, opportunities and challenges coexist, and only development can make us invincible. First, in accordance with the spirit of the relevant documents of the CPC Central Committee in the State Council, cultural input is included as an important work in the agenda of party and government at all levels. Township finance should ensure that the investment in cultural undertakings and fiscal revenue increase year by year, and determine the annual special funds for group cultural activities, books and cultural relics protection. Second, efforts should be made to enlarge and strengthen the cultural, radio and television tourism industry, and vigorously develop prosperous entertainment tourism. County tea-picking groups and county film companies should seize the opportunity, self-pressurize, constantly improve, enrich the software and hardware, expand the scale, and take the road of scale and industrialization in the in-depth development of rural culture. The third is to expand the coverage of radio and television. The development of cable radio and television network is not only the need of radio and television propaganda work, but also the requirement of career development. In 2006, it is necessary to make radio and television "accessible to every village", realize that all natural villages in the county are connected with cable radio and television cables, and the number of rural network users has exceeded 25,000. The total number of network users at the county and township levels exceeds 50 thousand.
(3) Implementing three major projects:
The construction of cultural radio, film and television tourism is the foundation of spiritual civilization construction. It is an important means to strengthen the foundation construction of spiritual civilization by consolidating the foundation construction with the guiding ideology of high starting point and creating first-class. In 2006, under the direct leadership of the county party committee and government, we will pay attention to practical results, vigorously strengthen infrastructure construction, and strive to build the following three cultural radio and television facilities:
1, building a cultural center. The county party committee and the county government attach great importance to the construction of the cultural center, and have completed the work of planning land, project approval and architectural design drawings, but due to some difficulties, they have not yet entered the construction implementation stage. Strive for the county party Committee and government to attach great importance to it, start construction this year, and cooperate with the county government to do a good job in the construction of cultural centers.
2, radio and television building construction. The radio and television building is a landmark building of a city. The county party committee and government attached great importance to the construction of radio and television building, and in 2002, they issued the Minutes of Nanchang Radio and Television Building Construction Meeting. This year, the county government listed the construction of radio and television building and cultural center as one of the major events of the county government this year 10. This year, we will strive for the county government to determine land use, raise funds from various sources, and speed up construction.
3. Rebuild the County Film Company and Li Antang Theater. The reconstruction project of County Film Company and Li Antang Theater has been auctioned according to the market operation mode at the end of 2003, and now the construction has started. After transformation, the main building of Li Antang Theatre is 24 stories high, and the project construction fund is about 50 million yuan. It will become a comprehensive film and television entertainment city integrating cultural performances, film screening, electronic entertainment, audio-visual sales and sightseeing.
(four) to promote the development of team building, team building, rural culture and the circulation of books in villages and towns.
1. Build a fighting and cohesive leading group. The construction of leading group is the core strength of a unit's career development. All units should strengthen the leadership of the Party and enhance the unity, dedication, honesty and efficiency of the leading group by maintaining the long-term mechanism established by party member's advanced education. Concentrate collective wisdom and creativity to build a good career and enhance the party's influence in career construction. We should pay attention to understanding people in practice, create people with the standard of development, enrich those outstanding talents with both ability and political integrity and outstanding performance to important positions, and form a great synergy of thinking, doing things and doing good.
2. Establish a learning system and constantly improve the quality of the team. In accordance with the requirements of excellent politics, excellent work style and exquisite business, organize cadres and workers of the whole system to seriously study the party's line, principles and policies and constantly improve their political quality. All units should organize professional knowledge training courses and classes in various forms, establish a daily learning system, and help the broad masses of workers improve their political and professional quality to meet the requirements of the industry in the new era. It is necessary to establish a talent management mechanism to attract talents, make good use of talents and retain talents in our cause, and form a good environment for talents to display their talents.
3. Actively carry out three activities to effectively enrich the cultural life of rural people. Carrying out three activities of rural culture (government pays the bill, farmers watch plays, watch movies and run their own activities) is an important strategy put forward by the provincial party Committee and government in 2005, and it is also an important content of vigorously building a new socialist countryside in accordance with the spirit of "coordinating urban and rural development and building a harmonious society" at the Fifth Plenary Session of the 16th CPC Central Committee. Township party committees and governments should attach great importance to the three activities of rural culture and come up with the implementation plan of purchasing performances and screenings in their townships every year. All relevant units and township cultural radio and television stations should stand at the height of practicing Theory of Three Represents, start with the creation of a harmonious society, and earnestly do all the work in strict accordance with the spirit of relevant documents, and must not resort to deceit. The provincial government provided us with special funds for the three activities of rural culture, and the county party Committee and government also attached great importance to it and allocated special matching funds. We must do a good job in this popular project.
4, vigorously carry out the circulation of books in villages and towns. The great circulation of books in villages and towns is a special activity aimed at the lack of funds for books in grass-roots villages and towns in our county, aiming to let readers read the most books with the least funds, provide rich information for rural readers and cultivate their sentiments. In 2006, we should combine the cultural activities of agriculture, countryside and farmers, and take the opportunity of self-organized cultural and sports activities in towns and villages to implement the book purchase fund of 1.000 yuan in each town, so that every town can see the practical new books of 1.200 yuan. In addition, the provincial library and the county library will allocate 1 10,000 yuan to buy new books for every township in the county. In this way, the collection of books in township bookstores in the county will be greatly improved.
(5) Clarify the Five Principles and make the cultural, radio, film and television tourism industry bigger and stronger.
1, attracting investment and extensively absorbing social funds. In 2006, we will continue to adhere to the principle of attracting foreign investment and strive to attract domestic and foreign funds to invest in our county's culture, radio, television and tourism industries. According to the reality of tourism development in our county, taking the development of scenic spots in Baihuling scenic spot as a breakthrough, we can achieve zero breakthrough in the opening up of scenic spots in our county. At the same time, enrich the cultural connotation of Chengbihu Park in the county, constantly enrich new cultural and entertainment services, and build Chengbihu Lake in the county into an urban cultural and ecological tourism scenic spot.
2, seeking truth from facts, down-to-earth to do all the work. Cultural radio and television tourism is a high-input and low-income undertaking, paying more attention to its social benefits. Therefore, we should adhere to the principle of seeking truth from facts and being down-to-earth, strive to tap our own potential, and make the development of cultural radio and television tourism in our county embark on a benign development track.
3, "three close", and strive to create cultural products. Professional and amateur creative workers should go deep into the grassroots and rural areas and create more works that are close to life, reality and the masses. The county tea-picking group should focus its artistic creation on launching fine programs, establish a responsibility system for artistic creation, and strive to create or arrange two high-quality plays to meet the audience; County cultural centers should actively organize and guide county and township professional and amateur writers to create a number of high-quality works in music, dance, folk art, art, calligraphy and photography, and strive to win national awards.
4, administration according to law, optimize the development environment of our county. County cultural market inspection brigade is the department entrusted by our bureau to carry out administration according to law. In the law enforcement management of cultural radio, film and television tourism in the county, it is necessary to strictly follow the law enforcement contents stipulated by the county legal bureau, rationally plan and arrange cultural business projects and business points, rectify and compress video games and video projection points, and severely crack down on illegal acts of accepting minors to enter Internet cafes and operate overtime in combination with the spirit of the Notice of provinces and cities on Further Strengthening Youth Ideological and Moral Education. While doing a good job in daily inspection and supervision, we will carry out special rectification activities and severely investigate and deal with illegal acts in cultural and entertainment venues and the dissemination and sale of pirated audio-visual publications. Township cultural broadcasting stations should actively cooperate with the county cultural market inspection brigade to inspect and supervise township cultural business households, report problems in time, and assist in publicizing relevant laws and documents to business households.
5. Diversified development and improvement of China's cultural network. We will extensively carry out mass cultural activities such as "going to the countryside" in culture, science and technology, health, township cultural performances, and community cultural festivals. Create mass cultural brands and characteristic cultural circles, and form a three-level cultural network of counties, townships (towns) and villages; Enrich and expand the forms and contents of community culture, family culture, campus culture, enterprise culture and square culture, and build an urban cultural network; Develop network culture, encourage commercial entertainment places to set up special public welfare activities, encourage enterprises and institutions to carry out cultural activities, and form a corporate culture network. 1-2 characteristic cultural towns and villages are online. Actively guide social forces in education and other departments to form influential amateur literary teams such as bands, art groups, art centers and choirs. Expand cultural exchanges with foreign countries, and improve the influence of Changnan culture through cultural performances, sports events, exhibitions, cooperative publishing, radio and television program exchanges, holding cultural weeks, concluding sister cities, and folk cultural exchanges.
(six) the implementation of six measures to shape the new image of our county's cultural radio and television tourism.
1, seeking truth and being pragmatic, and improving the quality of radio and television publicity. Radio and television work should be guided by the spirit of the Fifth Plenary Session of the 16th CPC Central Committee, closely focus on the overall situation of the county's work, increase publicity, improve the quality of publicity, and implement comprehensive coverage, so that the people of the county can unify their thinking and gather strength.
First, grasp the key points of publicity and continuously improve the quality of publicity. Vigorously create an atmosphere of investment attraction and open development, and focus on high-quality reports on investment attraction, Xiaolan Industrial Park construction, employment and industrialization development in our county. Focusing on creating excellent products, taking the launch of the column "Changnan Favorite" as the guide, and taking the principle of "three closeness" as the principle, we will make great efforts to create some ideological, artistic and ornamental radio and television programs and vigorously strengthen the construction of new columns. It is necessary to launch a column that positively reports the new image and new cases of our county, and regularly or irregularly expose the phenomena that affect our county's economic development and social stability, highlight its characteristics, pay attention to packaging, and effectively improve it. It is necessary to do a good job in the ratings survey so as to adjust the program content in time and improve the ratings. At the same time, do a good job in program quality, increase the amount of programs broadcast by higher-level stations, broaden the reporting channels, and establish a good external image of Nanchang County. In 2006, radio and television manuscripts should make new breakthroughs at the central, provincial and market levels.
The second is to do a good job in radio and television network coverage. Do a good job in network development, constantly improve the network service function, and improve the user installation rate. In 2006, the county network center should take measures to do a good job in accessing the network of residential areas, industrial parks and rural users around the county, and strive for 5000 new users. We should actively coordinate with provincial and municipal network centers to avoid vicious competition caused by the installation of cable TV in county real estate. Many measures should be taken to expand the installation rate of rural users in rural cable radio and television networks. Make full use of the bandwidth advantage of radio and television network, and carry out multi-functional business with provincial and municipal radio and television departments, so that radio and television, especially radio and television network transmission, will become a new economic growth point in our county and a new pillar industry in the future information society.
The third is to do a good job in management and rectify order. We should firmly establish the idea of safety first, and persistently take safe broadcasting as an important task. It is necessary to intensify the inspection of radio and television, and severely punish the illegal installation of cable TV and overseas satellite TV programs in accordance with the provisions of the Regulations on the Administration of Radio and Television. Further improve the post responsibility system, resolutely put an end to the reactionary invasion by lawless elements, and ensure that the correct principles and lines of the party and the government are accurately conveyed to thousands of households. All towns and villages should strictly follow the provisions of the Regulations on the Administration of Radio and Television, strengthen the management of front-end networks such as radio and television rooms, straighten out the relationship between networks and stations, clarify their respective responsibilities, and ensure the safe operation of radio and television networks.
2. Develop and innovate to enrich the cultural life of the county.
With the theme of "advocating civilized life and building civilized communities", we will vigorously promote and develop community culture, rural culture, enterprise culture, campus culture, square culture and family culture, and support the construction of a number of characteristic cultural townships (towns) and cultural villages in a planned way. Organize and guide the broad masses to effectively carry out lively cultural activities that they like to see and hear. In 2006, it is planned to hold more than 10 large-scale cultural activities in Nanyuan Park, Gymnasium and the new building of No.3 Middle School in Chengbihu Park, county. At least two of them are sponsored by our bureau, undertaken by the county cultural center and assisted by other relevant units. While doing a good job in community cultural activities, we should seriously cultivate the backbone of community literature and art, guide residents to carry out colorful cultural activities in their spare time, stimulate their enthusiasm, cultivate their sentiments and enrich their lives. The county museum should hold an exhibition of cultural relics at an appropriate time, and use cultural relics to educate the people of the county on revolutionary traditions and patriotism.
3. Facing the grassroots and enriching rural cultural life.
The activity of sending culture to the countryside should be organically combined with the work of the county party Committee and the county government to build a new socialist countryside, and with the call of the provincial party Committee and the provincial government to "strengthen rural cultural construction and create a great cause of enriching the people and rejuvenating Jiangxi". County theatrical troupes, county film companies, county cultural centers, county libraries and county museums should combine their own characteristics and vigorously carry out activities to send culture to the countryside. County theatrical troupes should start with innovative performance mechanism, implement brand strategy, actively strive for the performance market, complete the performance tasks of the three rural cultural activities with good quality and quantity, and strive to perform more than 200 performances in the countryside throughout the year. County film companies should conscientiously implement the activity of "the government pays the bill and the masses watch movies for free" to ensure that each administrative village has more than 6 movies every year. Vigorously carry out ideological and moral education for young people and organize rural primary and secondary schools in the county to show "patriotic education films." Vigorously develop rural individual film teams and rural film consortia in various forms of operation, and strive to complete 3000 film screenings in the county; County-level libraries should consolidate and improve the operation mechanism of book circulation stations while doing all the work of county-level libraries, and carry out in-depth activities of "promoting agriculture through science and technology and sending books to the countryside" and "great circulation of books in villages and towns", and send no less than 10000 books to the countryside throughout the year. County cultural centers should go deep into villages and towns to guide the development of cultural activities, vigorously explore and carry forward traditional folk culture, and collect the essence of traditional folk culture in our county; County-level museums should go deep into all parts of the country, keep abreast of the current situation of cultural relics protection units, and put forward protection and repair plans. It is necessary to vigorously publicize the law on the protection of cultural relics throughout the county, vigorously carry out the rescue and excavation work of cultural relics protection, focus on maintaining the cultural relics protection points such as Wu Dong Sanguo Tomb, Putuo Tower and Yongmuli Village, and actively carry out the rescue and excavation work of cultural relics. Strive for central, provincial and municipal funds, do a good job in the registration and filing of cultural relics protection and the protection and repair of cultural relics protection units in the county. All units should have work records and opinions and suggestions of grass-roots units on their work at the grass-roots level for verification.
All township cultural broadcasting stations should pay attention to giving full play to their subjective initiative, strive for the attention of township party committees and governments, put cultural work on the agenda of the party and government, and include funds for cultural activities in the financial budget. Do a good job in the construction of cultural activity centers and libraries, actively carry out local mass cultural activities, and arrange large-scale cultural, sports and scientific and technological activities in towns and villages no less than 10 times throughout the year. Make full use of the provincial government's "special funds for rural cultural construction" to carry out cultural, sports, scientific and technological activities in which farmers participate, seek truth from facts, do not resort to deceit, and report to the county cultural, radio, film and television tourism bureau in strict accordance with relevant procedures and information requirements. It is necessary to assist the county library to do a good job in the "large circulation of books in villages and towns", and vigorously build village-level cultural rooms in combination with the construction of new socialist countryside to solve the problem of poor cultural life of farmers in administrative villages and natural villages.
4. Reform and innovation promote the development of cultural industries.
Promote the management of cultural market and the development of cultural industry with reform as the driving force. Follow the laws of market economy and the inherent requirements of the development of cultural industries, increase support, and make the main body full of vitality in creating and utilizing cultural resources. First, deepen the comprehensive law enforcement reform of the cultural market, further rationalize the management system, strengthen the construction and management of the cultural market according to law, comprehensively implement the star management of the cultural market, improve the level of law enforcement, and safeguard legitimate business. Adhere to the unity of rights, obligations and responsibilities, and combine the management of people, things and things. Improve the dominant position of the market. The second is to further standardize market access, lower the threshold, improve supporting policies, optimize the development environment, fully mobilize the enthusiasm of multi-ownership investment and cultural entrepreneurship, and vigorously develop private cultural enterprises. Further improve policies, attract social forces to set up public welfare cultural projects, participate in public welfare cultural management, and support donations to public welfare cultural activities. Third, give full play to the advantages of regional cultural resources and non-public economy, actively cultivate strong cultural industry subjects, and increase the development of cultural industries such as cultural and artistic services, cultural tourism and information industry in the direction of scale, chain and brand. Improve the functions of Internet service industry associations, give full play to the role of associations, and promote industry self-discipline.
5. Highlight the characteristics and promote the steady development of tourism.
This year, we will strive for the attention of the county party committee and the county government, set up a leading group for tourism work, formulate the overall tourism development plan of Nanchang County with a high starting point and high goal, and formulate projects to promote the tourism work of the county.
Our county is rich in tourism resources. The development of tourism should highlight the characteristics of "red tourism", enhance the cultural connotation and taste of our county's tourism, focus on demonstrating the charm of "the Pearl of Changnan", carefully create tourism cultural products such as scenic spots, historical pursuit, scientific and educational tours, urban customs, revolutionary culture and religious culture in Nanchang County, and constantly upgrade tourism cultural products such as "Tang Tomb", "Mayou Mountain" and "Professor Village". Villages and towns where scenic spots are located should raise funds from various sources, strive to improve tourism infrastructure, and lay a solid foundation for attracting foreign investment. This year, we will give full play to the strength of the county, focus on promoting the infrastructure construction of Baihuling eco-tourism scenic spot, and strive for opening up. Under the approval of the relevant departments, a travel agency will be established to focus on promoting the existing tourist attractions in our county and promoting the tourism products in our county.
6. Activate the mechanism and vigorously implement the talent strategy.
First, establish three concepts: 2 1 the competition of various undertakings in the century will be attributed to the competition of talents. Not without talent, not without talent. To implement the talent strategy, we must first straighten out the mechanism and activate it. So we should establish three concepts. First, firmly establish the concept of a global chess game, form a systematic synergy, give full play to the advantages of the system, and actively promote the development of various undertakings. The second is to establish the concept of reform and innovation, constantly emancipate the mind, seek truth and be pragmatic, explore and innovate, and build a platform for talents to display their talents. The third is to deepen the macro-control and micro-invigorating management measures, and form a work pattern with scientific management, efficient operation and exciting overall situation.
The second is to activate the operating mechanism. County-level radio and television stations should gradually implement the column responsibility system, and comprehensively promote the improvement of publicity and guidance level and business income-generating ability. County-level cable radio and television network transmission centers should change their concepts, focus on the long-term and accelerate the development of network services with reform ideas. All units should strengthen financial management, advocate the fine style of diligence and thrift, effectively improve the efficiency of capital operation, and concentrate financial resources to do great things. It is necessary to strengthen the assessment, broaden the distribution grade, continue to improve the bottom elimination mechanism, and form an efficient and passionate mental state within the system.
The third is to increase training. It is necessary to do a good job in the training of all kinds of personnel as planned, with the creation of organs as the starting point, and comprehensively improve the political, professional and job skills of employees.
The fourth is to introduce talents. County tea-picking groups, county museums, county cultural centers, and county radio and television stations shall formulate talent introduction plans according to the requirements of their own units, and the bureau party group shall study and determine specific measures for talent introduction.
While doing a good job in business, we should also do a good job in building a clean and honest government, improve the efficiency of organs and optimize the environment for economic development in accordance with the requirements of the county party Committee and government. Strengthen the comprehensive management of social security, investment promotion and family planning, and ensure the completion of various tasks assigned by the county party Committee and government in 2006.
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