Traditional Culture Encyclopedia - Travel guide - What is the difference between different types of public relations in tourism enterprises?

What is the difference between different types of public relations in tourism enterprises?

The target audience is different, and the service scope is different.

1. Tourism public relations can be divided into press-oriented tourism public relations and public-oriented tourism public relations. Different types of tourism enterprises have different public relations objectives.

2. The service scope is different. Half of the public relations services of tourism enterprises are only aimed at domestic and the other half are aimed at foreign countries.