Tourism website optimization

2 1 century With the rapid development of the Internet, more and more small and medium-sized enterprises have joined the ranks of online marketing. However, there are still many small and medium-sized enterprise websites with simple design and little promotion. Network technology believes that the page design of SME websites should be as concise, efficient and atmospheric as possible, and the layout and framework of websites should be optimized from the perspective of websites. After all, most people find your website through search engines now. The personal summary of the SEO optimization of SME websites by Netabout Technology is as follows:

First, the website program code

The program code can be annotated, which is convenient for finding error information. The layout based on table is realized by CSS+DIV architecture. It is necessary to make the dynamic page of the program completely static; Minimize the nesting level, and the code that can be simplified must be simplified; Ensure the validity of the HTML page.

Second, choose a good domain name.

Try to use com domain name as the main domain name, and use enterprise name, product name, brand name and so on are all good choices. Domain name registration period of more than 5 years, selection and redirection of www and non-www domain names.

Third, the directory structure should be standardized.

It is necessary to standardize the directory structure, ensure the fluency of page reading, and grasp the weight relationship between root directory and other directories.

Fourth, static pages.

The directory structure of static pages is ideal, and HTML is the main suffix for articles, while HTM is not compatible with some servers. Non-dynamic pages can choose to make static pages directly.

Fifth, coding selection.

Mainly UTF8 coding, UTF8 is more international and universal than GB23 12, but if it is mainly for Baidu ranking, personally, I think that enterprises with coding GB23 12 have more advantages in Baidu ranking.

Sixth, browser compatibility.

In the process of CSS writing, we should constantly check the grammar and regularity of CSS, and strive to verify the effectiveness of W3C. For mainstream browsers, mainly consider IE6, IE7, FIREFOX, OPERA, etc.

Seventh, catalogue promotion.

Directory promotion is mainly in DMOZ and Yahoo Chinese, which is quite difficult. Please give up if you can't.

Eighth, inner chain and outer chain

There are some other considerations, such as the use of H tags and TITTLE, the content structure of articles, the use of statistical codes, the integration of articles and the promotion of links. In short, there are many contents involved. However, these are the contents of optimizing the website. You can go to our website to read related articles, which will definitely help you! ! !