Many hotel groups have entered the game one after another. Why is "all-inclusive" so popular?

Its resort in Cancun features standard rooms and suites (including suites with door-to-door access to the beach), 10 restaurants, bars and lounges, multiple swimming pools, a free spa area, and teen parties place. At the same time, the resort will also provide fitness classes, tequila tasting sessions, etc.

The property in Playa del Carmen is an adults-only all-inclusive resort with 10 restaurants and bars serving unlimited gourmet food and craft cocktails, a spa and more Wellness facilities.

Wyndham is not the first brand to push into all-inclusive resorts. Earlier this year, Marriott announced plans to add 19 all-inclusive resorts to its Autograph Collection, an independent hotel brand. According to the latest news released by Marriott, it recently added a fifth all-inclusive hotel in Jamaica, so this number has become 20; Hilton previously announced that it will launch two all-inclusive resorts in Mexico; in August this year, Hyatt announced the acquisition of North American resort brand Apple Leisure and its brand management unit AM Resorts to further expand into the all-inclusive market. But Wyndham is the only company to create a new independent brand for its all-inclusive resorts.

The past and present of “all-inclusive”

In fact, before the arrival of traditional hotel companies such as Wyndham, Marriott, Hilton, and Hyatt, Club Med, Playa, and Sandals etc. The brand has always been the leading brand in the "all-inclusive" field.

"All-inclusive" in English means "All-inclusive", which means that the price paid by the tourist already includes all the services of the resort. The resort has arranged everything for tourists, including accommodation, catering, entertainment, care... After checking in, tourists can enjoy worry-free services. This product model turns the hotel or resort into a destination, meeting the needs of tourists for leisure and enjoyment. At the same time, all the tourists’ consumption stays in the resort, which also increases the resort’s income.

Especially for families with children, the "one-price all-inclusive" option is a worry-free choice. Not only does it have a high safety factor, many resorts also provide professional hosting services, allowing tourists of any age to enjoy the holiday. Finding a way to enjoy yourself in the resort also gives parents who are struggling to take care of their children a period of "relief".

The "all-inclusive" model emerged in the mid-20th century. Resorts such as Club Med and Sandals Resorts International provided vacation package services for travelers, and all-inclusive resorts gradually became popular. Later, some cruise ships and luxury hotels also began to adopt this business model.

However, the so-called "all-inclusive" does not always mean that everything is included. Many resorts’ all-inclusive packages only include basic meals and some activities. Other resorts add drinks and transportation to and from the airport to the all-inclusive package. Many additional services require additional fees, such as spa massages and other services.

Why is “one-price all-inclusive” suddenly popular?

In the eyes of many tourists, all-inclusive rates may have represented boring rooms, tacky themes, bad food and poor service. So why do important players in the hotel industry choose to Are there many people entering this market at this time?

Data released by market research company STR shows that "in the first half of 2019, 1,500 all-inclusive resorts generated sales of US$7.9 billion, an increase of 20% from five years ago." Marriott previously released A report from , reveals that today’s travelers are looking for ease and simplicity when planning a vacation. Brian King, president of Marriott International's Caribbean and Latin America region, said, "Customers want the booking and pricing process to be simpler - they don't want to sign a bill every day." In July this year, the survey company Maru/Blue surveyed 1,515 Americans. An online survey found that 54% of respondents claimed that "they may consider choosing an all-inclusive resort for their next vacation."

It has to be said that the epidemic has changed people's travel concepts brought about big changes. People spend most of their time at home, and traveling to foreign countries has become unrealistic. All-inclusive resorts are perfect for today’s world: most all-inclusive resorts are spacious and conducive to social distancing; they offer one-stop options for dining, activities, shopping, and everything a traveler needs is at their fingertips; Generally, "no visitors are allowed in" and guests are required to be vaccinated or undergo a COVID-19 test before they can check in. This undoubtedly creates a safe "vacation bubble" for them. A report released by Marriott shows that three-quarters of respondents believe all-inclusive vacations are a safe way to return to travel. And for cruise-obsessed travelers, all-inclusive resorts offer an option to enjoy an all-inclusive cruise experience without having to worry about being “stranded” at sea.

So in the future, can these new “all-inclusive” products meet the growing travel and vacation needs of different tourist groups? Only time will tell.

Source of this article: wyndhamhotels