What is the value of high-end personal tailor tourism?

The so-called "high-end tourism" is often compared with the traditional "mass tourism", which refers to the "high-tech" tourism products launched by producers of tourism products such as travel agencies, scenic spots and tourist destinations with the continuous maturity of the tourism market and the constant rationalization of tourists' consumption. It is the inevitable product of the development of tourism to a certain stage. With the upgrading of consumption and the deterioration of mass tourism, high-end tourism will surely become the correct choice for rational consumers.

Generally speaking, the high-end tourism products recognized by domestic and foreign scholars mainly have the following characteristics:

(1) expensive. Because high-end tourism products are mainly oriented to the high-end market, these tourists have higher consumption power and higher requirements for product quality and service quality, so the price of high-end tourism products is more expensive than that of general tourism products. ② Product forms are diverse. High-end tourism products show a diversified development trend. At present, scholars mainly pay attention to high-end tourism products including culture, art, business, sports, leisure and vacation. ③ Specialization and specialization. Foreign high-end tourism products were developed earlier, and the trend of thematic development became increasingly obvious, and many special high-end tourism types appeared, such as wine tourism and golf tourism. ④ High quality. High-end tourism products require high quality, especially facilities, service quality, time and entertainment.

According to the theme category, high-end tourism mainly includes the following types: earth mark, world heritage, festivals and celebrations, parent-child fun, island vacation, light adventure, top train, top cruise, top free travel and so on.

At present, HHtravel Honghu Yiyou should be the first choice for the domestic tourism market to engage in systematic and exclusive research and development of high-end tourism products. HHtravel Honghu Yiyou is a high-end tourism brand under Ctrip. With the brand concept of challenging the limit and exquisite service, HHTravel insists on creating high specifications: business class, high-end hotels, Michelin meals and private groups of 2-6 people; It has successfully launched "Around the World in 80 Days1100,000" for many years, covering seven continents. Passengers can take hundreds of high-end tourist routes from Beijing, Shanghai, Guangzhou, Chengdu, Hong Kong, Taipei and other cities.