Analyze the influencing factors of travel agency's tourism product pricing under epidemic situation?

Pricing is related to season, climate, holidays, tourism policies and regulations, geographical location of tourist spots, epidemic situation, etc.

The pneumonia epidemic in 2020 is undoubtedly bad news for the tourism industry. At this time, as a tourist, we will suddenly feel that our business scope is too narrow. For 95% of travel agencies, the main products they operate are tourist routes, whether it is group tours or free travel, but the business scope of our business license is relatively wide, not just simple route products.

The epidemic situation in COVID-19 has caused a great impact on the current social development and seriously hindered the economic development of tourism. Under the social background of the epidemic, in order to better preserve its strength and meet the challenges, the tourism industry needs to analyze the specific influencing factors, and on this basis, combined with the development needs of the tourism market, actively explore reasonable countermeasures to ensure the stable development of the established tourism market under the influence of the epidemic.