Traditional Culture Encyclopedia - Travel guide - Reasons for the popularity of pocket books

Reasons for the popularity of pocket books

The main reason why pocket books emerged in the West and are so popular today is that they are easy to carry and can be read casually on the bus or subway to and from get off work. In many Western countries, the creation of "pocket books" is often like this: a book is first made into a hardcover version, and if it sells well, then a paperback book is released, and finally a "pocket book" is released. The last wave.

Because of its small size, easy portability, low price, and low-end paper, "pocket books" are often sold in places other than bookstores, such as supermarkets, convenience stores, airports, stations, It is also sold in subways, etc., and McDonald's. People can buy a copy, read it while waiting for the bus or taking a plane, and then throw it away or donate it after getting off the bus or plane. In the UK and Germany, many people are donating books outside many churches, most of which are pocket books. The content of pocket books is also diverse, including travel guides, romantic novels, life guidance, and popular reading materials. Many Bibles are also small volumes. Precisely because pocket books are easy to carry, they can accompany readers on their way to and from get off work. They are particularly suitable for reading habits and reading purposes of "reading for leisure".