Successful Tourism Town Characteristic Cultural Tourism Town

1. Characteristic cultural tourism towns

Answer: Tianjin municipal-level characteristic towns (10)

Binhai New Area:

1. Tangzhong is the hometown of automotive rubber and plastics, and the industry development direction is: automotive rubber and plastics.

2. Chahu Pohang Town, industrial development direction: grape planting, deep processing, and cultural experience.

Jinnan District:

3. Gegu Folk Culture Town, industrial development direction: folk culture.

Western District:

4. Yangliuqing Cultural Tourism Town, industrial development direction: folk customs and folk art, tourism.

Beichen District:

5. Changrong Beichen Economic Development Zone Yint Smart Town, industrial development direction: research and development; research and development and manufacturing of new printing equipment.

Wuqing District:

6. Dongpuwa European-style town, industrial development direction: business tourism, business exhibitions.

Jinghai Area:

7. Tuanbo Leisure Town, industrial development direction: sightseeing and tourism and healthy elderly care.

Ninghe District:

8. Panzhuang Qixin Parent-child Mushroom Town, industrial development direction: leisure agriculture, mushroom industry and cultural tourism.

Baodi District:

9. Beijing-Tianjin Xincheng Hot Spring Town, industrial development direction: hot spring recuperation, tourism and vacation.

Jizhou District:

10. Mountain camping sports leisure tourism town, its industrial development direction: rural tourism.

:2. Analysis of the current situation of characteristic cultural tourism towns

1. Chengjuzhi Ancient Town, Xiaolan Town

2. China’s redwood cultural tourism characteristic town Chong Town

3. Cuiheng Tourist Town, Nanlang Town (Chinese Music Characteristic Town)

4. Ancient Town Ancient Town Lighting Characteristic Town

5 . Torch Smart Health Town in Torch Development Zone

6. Guangdong Game Entertainment Culture City in Gangkang Town

7. Internet Intelligent Manufacturing Big Data Industry Town in Shiqian District

< p>8. Jinzhong Lake Sports and Health Town in East District

9. Nantou Town, a town with Chinese brand home appliances

10. Sanxiang Town Hot Spring Town

11. Dongsheng Town, the hometown of Chinese baseball

12. Nanlang Town, South China Traditional Chinese Medicine Health Town

13. Shaxi Town Fashion Town

14. Board Fu Town

15. Wuguishan Changshou Shui Agarwood Town

16. Sanxi Ancient House Cultural and Creative Town in East District

17. Yindi Lake Town, Sanjiao Town

18. Rens Town, Renmin Lingnan Water Town Leisure Tourism Characteristic Town

3. Image Positioning of Characteristic Cultural Tourism Town

Characteristic town is a new type It is an important joint point between urbanization and rural revitalization and an important platform to promote high-quality economic development. Accelerating the construction of characteristic towns is an inevitable outcome of exploring and adapting to the new economic normal in the context of new urbanization.

1. Weak industrial base and lack of competitive advantage

Industry is the soul of a characteristic town, and the core of a characteristic town should be an ecological industrial chain with distinctive advantages. However, at present, most characteristic towns in my country have poor industrial foundation, small scale, and lack of industrial competitive advantages. Characteristic towns with strong economic strength are mainly located in developed areas in the east. Due to their good endowment conditions and outstanding industrial characteristics, these characteristic towns can easily form regional characteristic advantageous industries, such as the cloud industry in Yunqi Town, which has high added value. Characteristic towns in the western region often lack competitive factor endowment structures, resulting in insufficient endogenous growth momentum, lagging industrial development, lack of characteristic industries and emerging industries, and insufficient regional industrial competitiveness. The economic benefits of characteristic towns are not significant.

2. The characteristics are not obvious and the homogeneity phenomenon is prominent.

Although the regional distribution of characteristic towns in my country has the characteristics of a large geographical span, in some areas, there are similarities in production factors and economic development levels, and the construction of characteristic towns has become homogeneous. For example, in the western region, the industry positioning of characteristic towns is mostly tourism in the tertiary industry, and the development plan adopts tourism, such as tourism cultural industry, tourism elderly care service industry, etc.

3. The construction of characteristic towns lacks market support.

Although characteristic towns all over the country are learning from Zhejiang, they have ignored that most of the construction models in Jiangsu, Zhejiang and Shanghai are government-guided and market-led. However, in some underdeveloped areas, local governments are in a dominant position when building characteristic towns. When planning towns

The funding sources for the construction of characteristic towns are mainly composed of government public funds and private industrial capital, lacking the effective participation of other social capital. For characteristic towns with weak industrial foundations, construction funds mainly rely on investment from platform companies of governments at all levels or local state-owned enterprises, and the government leads the construction and development of small towns; for small towns with good industrial foundations, private enterprises serve as the main body for financing. For example, in Foshan, Guangdong, government public funds are mainly invested in the construction of supporting public facilities. The construction of characteristic towns in my country is still highly dependent on government platform companies or local state-owned enterprises, and financing methods are not diversified enough compared with developed countries. Only when funding channels need to be diversified can the constraints of insufficient funds on industrial development be overcome.

5. Lack of full supervision and management.

It is a long life cycle from the government's top-level design plan to an operational implementation plan, and then to turning the drawings into reality. Government decision-makers themselves are not experts at all levels. They need to hire an authoritative third party to jointly design the top-level plan. The authoritative third-party will supervise the entire process to ensure that the top-level plan can be implemented accurately. But in reality, this kind of supervision and management of the whole process is often missing. A strong full-process supervision can ensure that there are no deviations at all important nodes of the project implementation. When deviations occur, they can be discovered and corrected in time, or when they cannot be corrected, they can be suspended and terminated forcefully to avoid the expansion of losses. At present, characteristic towns also lack this kind of elimination and exit mechanism.

4. The significance of the planning of characteristic cultural tourism towns

From a horizontal perspective, based on different resource endowments, historical heritage and economic stages, Chinese and American agriculture has taken a unique modern path The agricultural development path is different from the large-scale agricultural path in the United States and Canada, and also different from the precision agricultural path in Japan and South Korea.

From a vertical perspective, since the reform and opening up, Chinese and American agriculture has experienced a development process from agricultural industry to rural industry, and has shown the phased characteristics of continuous upgrading. Modern agriculture version 1.0 with the output capacity of agricultural products as the core, version 2.0 characterized by the development of rural industries; modern agriculture version 3.0, based on traditional industries, generates new industries and formats such as tourism, leisure agriculture, and the Internet; and integrates agriculture and Modern agriculture version 4.0 integrates processing industry, agriculture and circulation industry, agriculture and tourism and leisure industry.

China’s modern agricultural path and industrial integration with Chinese characteristics not only come from resource endowment and the millennium inheritance of farming civilization, but also from the changes of the times in economic and social development. The grain industry in the Northeast, the dry agriculture in the Northwest, the rice farming culture in South China, especially the apple industry in northern Shaanxi, the navel orange industry in southern Jiangxi, the vegetable industry in Shouguang and Neihuang in Shandong, and the garlic industry in Jinxiang, Shandong and Qixian, Henan etc. develop and grow. constitute the connotation of rural industrial diversification. The development and expansion of emerging industries such as rural tourism and new business formats such as the Internet have greatly enriched the expression of rural industries.

As the most modern agriculture with Chinese characteristics, traditional Chinese medicine can effectively apply the principles and methods of traditional Chinese medicine to the agricultural field, achieving cross-border integration, complementary advantages and integrated innovation of modern agriculture and traditional Chinese medicine. Guide, transform or apply the principles and technologies of traditional Chinese medicine to large agriculture and large health industries, including ecological planting, ecological breeding and the interconnection of the first, second and third industrial chains (big health industry) associated with them ; Involving soil, fertilizer, water, seeds, density, protection, management, industry and other links in agricultural planting, as well as feed, veterinary drugs, immunity, nutrition and resistance reduction substitution in breeding. The main technical mechanism is as follows: First, use animals, plants, and microorganisms

1. Open a convenience supermarket for daily necessities, non-staple food, tobacco and alcohol, etc. Investment of 200,000 to 350,000 yuan (including decoration), profit rate of 10-20%, annual profit of about 100,000 to 200,000 yuan;

2. Open a street stall and banquet hall, which can accommodate 10 to 15 tables , with an investment of 350,000 to 600,000 yuan (including decoration), careful management, a profit rate of 30 to 40%, and an annual profit of about 200,000 to 350,000 yuan;

3. Open a fruit and vegetable, dried and fresh seasoning, meat, electricity A small supermarket with an investment of 200,000 to 350,000 yuan, a profit margin of 15 to 50%, and an annual profit of 100,000 to 200,000 yuan;

4. Open a car beauty and maintenance service center with an investment of 150,000 to 350,000 yuan (inclusive) equipment), the profit rate is about 15-35%, and the annual profit is 150,000-200,000 yuan;

5. Beauty salons and bathing centers, the investment is 100,000-300,000 yuan, the profit rate is about 20-30%, the annual profit Profit of 100,000-150,000 yuan;

6. Open a clothing store (children's clothing, shoes and hats) with an investment of 200,000-350,000 yuan (including store decoration), with a profit margin of about 300,000-500,000 yuan, and an annual profit of 10 -200,000 yuan;

7. Local agricultural product purchase and sales cooperative, investment 200,000-350,000 yuan, annual profit rate 100,000-150,000 yuan, annual profit 100,000-200,000 yuan.

In short, you need to be patient when doing business. Investing on a small scale must be hard work. It’s impossible to make money without investing in a town. It is impossible to think about making money after investing.

(The above is for reference only)

5. Income of characteristic cultural tourism towns

Financial support for the construction of agricultural towns, financial small loans, no interest loans, etc.

6. Construction plan of characteristic cultural tourism town

Invite investment and enhance brand effect. Expand sales channels. Introduce tourism projects and attract tourists.

7. Implementation plan for characteristic cultural tourism towns

Geographic type distribution

The above figure reflects the spatial distribution characteristics of various geographical types of towns. It can be roughly seen that there are many plain-type characteristic towns in the eastern coastal areas.

Hill-type characteristic towns are mostly distributed in the Yangtze River Basin, and mountain-type characteristic towns are mostly distributed in the central and western regions and the southeastern coast.

The regional characteristics of characteristic towns are basically balanced.

Location characteristics

The relationship between characteristic towns and cities can be divided into three types: suburbs of big cities, outer suburbs of big cities and agricultural areas.

As can be seen from the above figure, agricultural areas have the most characteristic towns, followed by the suburbs of big cities, and the outer suburbs of big cities have the least number of characteristic towns.

From the perspective of north-south distribution, there are more characteristic towns in the suburbs of big cities in the south than in the north, while there are more agricultural towns in the north than in the south. But in general, it does not show obvious regularity.

Employment Characteristics

The most important thing about characteristic towns is to solve the employment problems of residents. From the perspective of employment characteristics distribution, characteristic towns in the Yangtze River Delta, Pearl River Delta, and Bohai Rim regions perform outstandingly in providing jobs.

The town with the largest employment scale is Bei_ Town, Shunde District, Foshan City, Guangdong Province (187,000 people), and the smallest is Chaka Town, Ulan County, Hainan Mongolian and Tibetan Autonomous Prefecture, Qinghai Province (1,010 people).

The 27 characteristic towns (5 with missing data) provide an average of 26,624 jobs. However, it is undeniable that the employment supply capacity of characteristic towns in the middle reaches of the Yangtze River, northwest and northeastern regions is still weak.

Further analysis of the employment structure of characteristic towns shows that in addition to providing jobs for the town population, characteristic towns also have an obvious driving role in surrounding areas.

Especially the Yangtze River Delta region and Yunnan-Guizhou-Sichuan region in the southwest. The 27 characteristic towns (5 data missing) have created an average of 10,385 jobs in surrounding rural areas, accounting for 39% of all employment.

Obviously, characteristic towns also play a very important supporting role in the process of rural revitalization.

However, if we further analyze the leading industries of characteristic towns, we will find that the employment population absorbed by the leading industries only accounts for 47.9% of the total employment population. It seems that the leading industries of characteristic towns are not clear enough.

8. What are the characteristic cultural tourism towns

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