Traditional Culture Encyclopedia - Travel guide - What do you need to prepare for learning tourism management?
What do you need to prepare for learning tourism management?
Professional training goal: the professional goal is to train applied management talents at all levels to meet the needs of tourism development.
Professional core competence: through study, students are required to have basic management knowledge and skills in the tourism industry and the basic ability to analyze and solve problems by using tourism management theory; Master the qualitative and quantitative analysis methods of tourism management research; Strong hands-on ability, strong organizational decision-making ability, good at dealing with interpersonal relationships; Familiar with the principles, policies and regulations of China's tourism development; Understand the development of tourism and the customs and etiquette of major countries; Proficient in using foreign languages, computer management and using related software.
Curriculum and main practical links: The main courses offered in this major include management psychology, tourism administration, travel agency management, tourism resource development and management, hotel management, human resource management, financial management of tourism enterprises, tourism marketing, tourism e-commerce and so on.
Employment orientation: After graduation, I can be competent for all kinds of management positions in tourism enterprises and institutions.
Are you studying tourism management to be a travel agency in the future? Hotel? Tourist attractions? These majors have strong requirements for tourism management, but it also depends on the position you are engaged in. For example, tourism route planning, planning and scenic spot planning require strong professionalism, while other jobs, such as hotel work and tour guide, may not be completely engaged in tourism management.
Basic knowledge: management foundation, introduction to tourism. If you want the direction of travel agencies, you should also have travel agency management, and the direction of hotels should have hotel management.
General books of management disciplines: management basics, microeconomics and macroeconomics (almost all students majoring in management will learn these disciplines, and if they are undergraduate majors, they will also learn advanced mathematics).
Professional books related to tourism management probably include: introduction to tourism, tour guide business, national tour guide knowledge base, travel agency management, hotel management, catering management, scenic spot management, tourism resource development, scenic spot planning and development, tourism economics, tourism law course, tourism geography, tourism psychology, tourism English, tourism management information system, etc. The first nine items are more important, but the latter can be learned. There are many books on tourism management, but the basic theories adopted are all extended from Introduction to Tourism.
There are other miscellaneous knowledge: accounting foundation, statistics foundation, marketing foundation, human resource management foundation.
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