Traditional Culture Encyclopedia - Travel guide - Interpretation of global tourism terms
Interpretation of global tourism terms
First, the concept of global tourism:
1, essence: developing new ideas and modes.
2. Theme: Take a specific region (district, county, province and city) as a complete tourist destination (elements, services, products, etc.). ).
3. Goal: to realize the facilities and services of * * * construction (urban and rural areas inside and outside the scenic spot), global integration (industry) and global enjoyment (host and guest * * *).
4. Practice: Overall planning and layout, comprehensive management (multi-sector), integrated marketing and promotion, and promote the tourism development of the whole region, all factors and the whole industry chain (tourism+).
Second, the four principles of global tourism:
1, strengthen the leading demonstration
Take the whole demonstration area as the first demonstration, and promote development with gradient global tourism.
2. Highlight regional characteristics
Cultivate core scenic spots and enhance the global tourism characteristic mode and path of characteristic tourism products.
3. Based on national standards
Under the guidance of national standards, reform and innovate the global tourism statistical evaluation system and land use policy. Promote the comprehensive management and law enforcement supervision of the Tourism Commission, the Tourism Police, the Industrial and Commercial Tourism Branch and the Tourism Circuit Court.
4. Comprehensive promotion
Spatial planning: overall regional planning, coordination between departments inside and outside the scenic spot.
Promote the optimization of the whole process of tourism management through multi-level linkage and departmental cooperation.
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