Traditional Culture Encyclopedia - Travel guide - An example of how to prevent excessive commercialization of cultural tourism resources while developing tourism resources
An example of how to prevent excessive commercialization of cultural tourism resources while developing tourism resources
1. Pay equal attention to the protection and development of tourism resources. In the process of developing tourism resources, we should pay attention to protecting the originality and integrity of resources and prevent excessive commercialization and vulgarization. For example, in the planning of scenic spots, it is necessary to avoid excessive construction and transformation and maintain the natural and cultural characteristics of scenic spots.
2. Establish an effective supervision mechanism. Through legal and administrative means, establish a supervision mechanism for the development of tourism resources, strengthen the supervision and management of the tourism market, and prevent excessive commercialization and destructive development. For example, the examination and approval system for the development of tourism resources and the management system for tourism business activities should be established.
3. Guide the healthy development of the tourism market. Through publicity and education, tourism planning and policy guidance, guide the tourism market to develop in a healthy and sustainable direction. For example, promote healthy and environmentally friendly tourism methods and concepts in tourist attractions and encourage tourists to participate in cultural protection and environmental protection activities.
4. Strengthen the protection of cultural tourism resources. Strengthen the protection of cultural tourism resources through legal and administrative means to prevent over-exploitation and destruction. For example, strengthen the protection and maintenance of historical buildings and cultural heritage, and prohibit commercial activities within the scope of protection.
5. Promote the integrated development of tourism resources. By integrating the tourism resources in the surrounding areas, we can form a joint force, improve the utilization efficiency and comprehensive competitiveness of tourism resources, and avoid excessive commercialization. For example, develop related tourism facilities around tourist attractions and provide more tourism services.
For example, Guanajuato, Mexico, successfully prevented the over-commercialization of cultural tourism resources during the development of tourism resources. They pay attention to protecting the local national cultural matrix, mobilize local residents to participate in the protection of cultural heritage, and at the same time moderately develop tourism to maintain the authenticity and integrity of culture. In addition, under the premise of protection, Wuzhen has been moderately developed, and the cultural taste has been improved through free performing arts festivals, which has successfully prevented the over-commercialization of cultural tourism resources.
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