What are the professional knowledge of tourism management?

With the rapid development of tourism at home and abroad, China's tourism industry, especially the inbound tourism market, has an increasing demand for employees, and the requirements for the quality and ability of employees are getting higher and higher. The following is my professional knowledge about tourism management for your reference and understanding. I hope you like it!

The professional knowledge of tourism management first answers a most basic and core question: What is the major of tourism management?

From this, many problems can be raised: the setting, content, employment and future development of tourism management specialty, which will be discussed later.

A: According to my current understanding, what should tourism management be? Tourism industry management? . Domestically, tourism management majors study the phenomena and laws related to tourism in the tertiary industry of the national economy, such as departments, systems, processes, manpower and material resources. This is an industrial knowledge. With the continuous development of China's tourism industry and the continuous improvement of its status and proportion, it has developed into a well-known profession.

Therefore, the management of departments, systems, processes, manpower and material resources is the main basis for setting up the professional content. With the continuous development of tourism, the status of tourism management specialty is also rising. When 20 10 entered the school, tourism management was still two disciplines under the general category of management and business administration, but since 20 12, parallel to the general category of business administration, the two disciplines have three first-class disciplines, namely tourism management, hotel management and exhibition management. Tourism management and service education? It belongs to a special major under the category of tourism management, just like secretarial science in literature and tobacco science in agriculture.

The highest administrative department of China's tourism industry is the National Tourism Administration, which belongs to the vice-ministerial level under the leadership of the State Council, and consists of administrative agencies at all levels down to the county level. The legal system includes the recently promulgated tourism law, tour guide law, travel agency management regulations and other specific laws and regulations. In addition to administrative departments and systems, there are also many institutions and commercial entities in the market that belong to the category of tourism management. There are different associations in China, but they are all led by the Tourism Bureau. Of course, it is also under the supervision and management of the industrial and commercial bureau, the tax bureau, the Ministry of Culture and other departments, such as travel agencies, hotels, tourist attractions and so on. , so as to understand the extensive relevance and operational complexity of tourism management. This is why tourism management will become a first-class discipline.

Let's put some data: by the end of 20 12, there were 2.957 billion domestic tourists and the income was 2,270.622 billion yuan, up by 12.0% and 17.6% respectively over the previous year. There are 24,944 travel agencies and 654 star-rated hotels in China. There are 2 186 four-star hotels and 5379 three-star hotels. There are 1097 colleges and universities in China with tourism departments (majors) with 576,200 students. There are 1 139 secondary vocational schools with 497,200 students. There are 2,236 tourism colleges with students1073,400. Thus, domestic tourism demand China tourism is in the stage of reform, innovation, stability and great development. It's time to inject talents to deepen reform and systematic management. The government has repeatedly put forward the idea of vigorously developing tourism and put forward the goal of building a world tourism power.

(in order to refute? Read the useless theory of tourism management? And then what? On tourism management? )

Why study tourism management? Where to study tourism management? How to learn and learn tourism management well? Learn from who? How long will it take? Wait a series of questions.

First of all, I think that knowing the major before entering the university, accepting the major after entering the university, and getting a job after graduation will produce an understanding of the different stages of the major. (Speaking of which, many people may complain about the system, such as not knowing every major when applying for the exam, and not knowing what major they want until they have been in college for half a year. These are all objective things that we can't change now. Complaints about the system can only be changed if you develop on the system. This is nonsense. )

In different understandings, in the process of understanding, I believe that the principle that most people adhere to is interest. Because of interest, everything will be natural. For example, in middle school, the landlord often organizes students to go for an outing and climb mountains by bus, and he also summarizes several travel routes and the program arrangement during the trip. When I was a freshman, I found that Uncle Cook, the father of modern tourism, developed his tourism hegemony by simple chartered travel. This interest made me choose and finally decide to devote myself to tourism management. This is the explanation why I study. To sum up briefly: like, interested.

Secondly, choosing a school even involves the question of going abroad or not. I don't know much about going abroad, so I simply ignore it and don't mislead everyone, but it doesn't mean that studying abroad is not a good choice. The first question has already been mentioned. There are so many universities in China that offer tourism management majors. How to choose? We imitate Einstein's successful formula A = X+Y+Z to answer this question (after learning Taylor's formula of advanced mathematics, you will find how practical this formula is. Many factors can be understood as countless, arranged in order of decisive size, and the first few values can be close to the final value). For senior three graduates, A can be understood as a satisfactory school that suits them. This X is the college entrance examination score, which determines what level of school you can go to this time. Y can be simply understood as the degree of this major in this school. Z can be understood as environmental factors such as the city where this school is located, and it can also be understood as what city it is in. Ok, the formula has been listed.

Satisfied school = high score+good major+good city.

The reason for the score is not stated. The specialty is often not directly proportional to the strength of the school. It is also a good choice to choose a general school with a strong or distinctive tourism management major. If the score is average, what about the general major of the school you can choose? Choosing a good city, as mentioned in the first point, tourism is a highly related industry, and the quality of a city's tourism development can be reflected in many aspects. Then how to choose? Here is just a simple example: analyzing the percentage of the tertiary industry, the greater the proportion of the tertiary industry or the faster the growth rate, the better the tourism development, and there is not much explanation for choosing a specific school to study tourism management.

To learn the methods of tourism management well, let's learn what the subject of tourism management is. First of all, tourism economics, if you don't understand it, will be called chicken ribs. If you understand it, you will understand everything about tourism. Followed by tourism resources science (the object of tourism, the subject that tourism development needs to study), psychology (the tool to study tourists), marketing (understanding the basis of tourism market), management of major departments (understanding the basic courses of future work units) and so on. In addition, mathematics, English, other foreign languages, statistics, planning, marketing, tour guide, catering, transportation, exhibition and so on. Both are tools and business classes. I think that's almost always the case in China. Whether it is 4 years or 3 years, if you want to learn well, you need to go through a process from ignorance to knowledge, from knowledge to understanding, from understanding to application, that is, the process of upgrading what you have learned into theory and then putting it into practice.

Before explaining how to learn well, I want to talk about the course of tourism management. Why did you choose these courses? Why? (to refute those? Is it useless or chicken ribs to set up tourism management major? )

First of all, let's look at the main subjects, such as economics, psychology, marketing, marketing, management and so on. Let you know the main body of tourism. Just like watching a TV series and then watching the following story, you have to clarify the relationship between the main characters, which is one of the basic reasons for learning the main courses. In the tourism industry, you need to understand the macro phenomena such as billions of tourists and trillions of yuan of economic growth every year, as well as the micro phenomena such as the staffing of travel agencies, in order to achieve mastery in specific business disciplines.

Secondly, business courses are very important and practical, and there is no need to explain why you want to learn them.

Finally, there are math, foreign languages and other classes. What I want to say is that these are all tools courses and can also be understood as skills courses. Because many skills are not overwhelming, mastering one more tool subject is very helpful for future work and research. By the way, graduate students majoring in tourism management need to take math and English exams, and they should lay a solid foundation if they want to take the postgraduate entrance examination.

To really learn well, build our own knowledge system and arm our brains, we also use the formula used in point 2 to explain: A is a good knowledge system of tourism management; X is a good learning method; Y is a lot of learning, that is, learning time; Z is to do more and practice more.

Everyone has his own method, so there is no best method, only good and suitable. However, all good methods have the same characteristics. First of all, make sure there will be gains in class. It's not good to work hard after class if it's entirely used for playing mobile phones and sleeping in class. Secondly, we should communicate with others. Many ideas and experiences are gained through communication, and teachers, classmates and netizens can learn through communication. Secondly, we should study hard after class, whether it is previewing, reviewing, expanding reading, doing homework and writing papers, so we have come to the third formula:

Good learning method = gain in class+communicate with others+work hard after class.

Specifically, even if you don't like top students, you should take good classes in order to be worthy of tuition fees. Otherwise, when you study tourism management in college, you will find that you don't even have the most basic tourism knowledge in recent years.

The method of learning tourism management is recommended as 1, the library, which is the most suitable place to focus on school. Read more books and borrow more books. Even if you don't know what to read or understand, when you borrow a hundred books, go to the library management system to check your borrowing records, sum up what you are interested in, and prescribe the right medicine, and you will soon find a breakthrough.

2. Netease open class. Websites and apps can be seen, and they are all the speeches of cattle people in all fields of the world. Seeing something that interests you often inspires a lot. It is also a good tool for learning mathematics, English and other subjects. Ps: All major video websites have open class channels, and Netease is the best.

3. Baidu network disk: Compared with 360 network disk, the content of Baidu network disk is pure and practical. There are endless learning materials in it, massive, really massive.

4. The Cocoa English software I have recommended to many people may also have many defects, but with it, it saves the trouble of downloading other software such as VOA, BBC, CNN and New Concept. And this software integrates the contents of the previous ones, which can be described as many and complete.

5. Learn websites and collect relevant information consciously at ordinary times. I recommend several here: for example, PubMed 8, Pute English Network, PubMed Forum, WIKIMBA think tank, etc.

6. Newspapers and periodicals: CHINADAILY should be able to buy English newspapers, and academic websites such as China Knowledge Network can download papers and periodicals through the campus network of the school to expand reading.

7, forums, QQ groups, etc.

How to use time and how to practice.

University life is rich but sometimes chaotic, and sometimes people are tired, so it is very important to make good use of time to do things that you like and are beneficial to yourself. As for the practice during college, we should also ensure that it is effective and beneficial.

It is time. First of all, control the sleep time, second, choose sports to vent items to maintain physical and mental health, third, summarize more, give yourself more nodes, and have a macro concept of time. That's all.

As for the internship, many people may do it for the sake of making money and independence, but remember that we are students studying tourism management. If you are not interested in your major, don't take a part-time job for immediate interests. We can seek our real interests and the gap between ourselves and society by experiencing other occupations properly, but it will be bad after that.

The landlord works as a doorman in a star-rated hotel, setting up stalls, holding weddings, delivering vegetables, collecting tables, helping in ordinary small hot pot restaurants, taking tours, carrying tour guides, making small advertisements, making up the field as paid radishes, and delivering goods by electric wheels. Of course, I think studying is the best, and I don't know how many times more comfortable it is than farming and going to the construction site before going to college. Therefore, it is worthwhile for me to study hard.