What are the local characteristics of Xuzhou?

The most famous one is the Huaihai Battle Memorial Tower. There are also many local snacks, all of which are a bit spicy. "Pack it up" to take away Xuzhou characteristics. Xuzhou Daily publication date: 2009-07-20 July 10, the sun is scorching. , but it has not affected the enthusiasm of foreign tourists to travel and shop in Xu. The reporter met Mr. Meng from Linyi, Shandong Province in a specialty supermarket. He said: "I bought 4 boxes of dog meat and 3 cans of burdock tea. I didn't expect there were so many local specialties in Xuzhou." It is understood that this supermarket received people like Meng that day. More than 200 foreign tourists came to buy souvenirs like this. With the development of our city's tourism industry, dozens of specialty stores and supermarkets have appeared in our city in recent years, becoming an important shopping stop for foreign tourists in Xu. The reporter learned from several larger souvenir shops in the urban area that the consumption of foreign tourists accounted for about 70% of their total income. “Speciality is King” is popular In mid-April, Today’s Food Co., Ltd. located in Huaihai Food City established a tourist specialty supermarket. The supermarket covers an area of ??700 square meters and has nearly a thousand varieties of Xuzhou local products in 8 categories including candies, pastries, meats, handicrafts, and Han Dynasty stone sculptures produced by more than 40 companies. Prices range from 3 yuan to 300 yuan. have. According to the person in charge of the company, since its opening, it has received an average of about 200 tourists every day, mainly tourists from Shandong, Anhui and other places. "From taking one group in two days in April to two groups in one day now, the per capita consumption has increased from 12 yuan to 20 yuan." The person in charge was very happy. A staff member of the supermarket told reporters that southern tourists prefer handicrafts. "Last month there was a group of more than 30 people who sold out all the handicraft counters." The reporter also learned that specialty shops near scenic spots are more popular among customers. favor. A staff member of a specialty store opposite the Guishan Han Tomb said that during the peak tourist season, more than 400 boxes of Xuzhou specialty pastries such as honey sandao and sesame slices can be sold a day. The person in charge of a specialty store near the Han Culture Scenic Spot said that sales this year increased by 10% compared with the same period last year. Tourism and specialty products go hand in hand. According to relevant literature from the World Tourism Organization, the percentage of tourist souvenir sales revenue in total tourism revenue is one of the criteria for evaluating the tourism maturity of a region. Tourism and shopping revenue in international tourist hotspots accounts for more than 50% of total tourism revenue, while tourism and shopping revenue in our city accounts for less than 20%. In order to achieve rapid development, our city has used the platform of local product stores to carry out a series of work in recent years to promote in-depth cooperation between the tourism and local product industries. Our city hosted an exhibition and review event for Xuzhou’s famous tourist products, and 36 items were evaluated and awarded the title of “Xuzhou’s famous tourist products”. In addition, the tourism department holds various tourism product exhibitions and uses Xuzhou tourism brochures and tourism websites to promote Xuzhou local products and specialty shops. The person in charge of a specialty store said that the next step will be to establish a product processing display area to allow tourists to see with their own eyes the production process of Xuzhou's local specialties, so that they can have a deeper understanding of Xuzhou culture. Improving the tourist shopping market Although the local specialty stores in our city have a good momentum of development and promote the development of the tourist shopping market, due to the low entry threshold, there are problems such as a mixture of good and bad, good and bad. In this regard, Sun Tiansheng, a professor at the School of History, Culture and Tourism of Xuzhou Normal University, suggested that the shopping environment, service functions, and product types should be further improved to make them more in line with the standards of tourism reception services. At the same time, promote the combination of the travel agency industry and the tourism commodity industry, and establish a tourism shopping network that is organically combined with tourist commodity outlets at various scenic spots, shopping malls and supermarket counters, and specialized tourism shopping markets to effectively expand the market and facilitate the purchase of foreign tourists, and better Promote the development of our city's tourism market.