Traditional Culture Encyclopedia - Travel guide - How to use the Scientific Outlook on Development to guide the development of the exhibition industry PPT

How to use the Scientific Outlook on Development to guide the development of the exhibition industry PPT

To use the Scientific Outlook on Development to guide the construction of the exhibition standardization system, it is necessary to clarify the guiding ideology and positioning of standardization work.

Development is the first priority The first priority of the scientific outlook on development is development. The construction of a convention and exhibition standardization system will first of all promote the development of the national convention and exhibition industry. The development we pursue at a new historical starting point should not be an isolated, one-sided, unsustainable development regardless of the cost, but a development that continues to advance on the path of scientific development. Therefore, in the construction of the exhibition standardization system, we should establish a service concept to serve economic construction, social needs, and scientific development, carefully summarize, summarize, and improve the mature practices and experiences of exhibition enterprises in practice, and absorb independent The results of intellectual property rights and independent innovation have been organized and eventually become a standard for the exhibition industry that can be extended. Formulating and recommending convention and exhibition industry standards is not simply about binding the hands and feet of convention and exhibition companies with rules and regulations, nor is it about restricting the development of the exhibition industry with rigid provisions. Use the scientific practice of exhibition companies to refine the standards of the exhibition industry, recommend these standards that come from practice and can guide practice, thereby promoting the scientific development of the exhibition industry, and leading the exhibition industry on the road to legalization, marketization, industrialization, and internationalization. More robust and faster.

Establish a firm scientific outlook

To use the scientific outlook on development to guide the construction of the exhibition standardization system, we must firmly establish scientific concepts and adhere to the principles of science, objectivity, fairness and coordination. Science, that is, when formulating standards, must pay attention to dialectics, and must have not only qualitative regulations, but also quantitative regulations. Being objective means respecting science, respecting facts, and letting data speak for itself. Fairness means that the stance in formulating standards must be to safeguard the interests of the country and the people, respect public opinion, adhere to "people-oriented", and enhance the credibility and transparency of standard formulation and revision. Coordination means taking into account all parties, mobilizing the enthusiasm of all parties, and giving full play to the role of all parties, so that national, industry, local and enterprise standards can coordinate and support each other.

The exhibition industry is an emerging industry that can bring together huge commodity flows, information flows, technology flows, capital flows and talent flows, promote the integration of production and marketing, promote trade development, increase opportunities for economic and technical cooperation, and promote new products , new technologies, new processes, dissemination of new knowledge and new ideas, and a huge catalytic effect on the national economy and social progress. The exhibition industry is not a single independent economic activity, but an economic activity that interacts with, influences and develops together with many industries in society. A large-scale and high-level international conference or exhibition attracts thousands of visitors, including a considerable number of overseas participants, exhibitors and professional visitors. It not only brings venue rental fees, decoration and construction fees, transportation costs to the host city It is a direct income from the exhibition industry such as fees, and is closely related to a series of related industries such as transportation, communications, tourism, commerce, hotels, catering, printing, banking, insurance, advertising, entertainment, etc. in the city, driving development and bringing many business opportunities. The connection between the exhibition industry and the national economy is also reflected in the fact that all activities in the exhibition industry are related to other industries, creating business opportunities for other industries and providing services to other industries. However, the benefits created by the exhibition industry itself only account for 20%, and other industries in society account for 80%. This extensive related comprehensive effect requires the exhibition industry to determine its own development scale and direction based on the development level of the national economy. It also requires other industries to provide better conditions for the development of the exhibition industry. The exhibition industry and other industries and industries promote each other and develop together, creating a win-win or multi-win situation. Precisely because the convention and exhibition industry is closely related to other industries, when formulating standards for the convention and exhibition industry, we must consider both the characteristics of our own industry and the characteristics of related industries, so the work is relatively difficult. When formulating standards, we can start with the easier ones and then the more difficult ones. We should start with the parts that are urgently needed for the development of the convention and exhibition industry and have relatively little relevance to other industries, and use the scientific outlook on development to guide the construction of the standardization system for the convention and exhibition industry. We must correctly handle the relationship between structure, quality and speed, the relationship between difficulty and ease, the relationship between internal and external, the relationship between long-term planning and short-term arrangements, to achieve the scientific development of standardization work in the exhibition industry.

Highlight the key points in the structure

The standardization work of the exhibition industry must highlight the key points in the structure. In order to adapt to the needs of the country's industrial restructuring and accelerate the development of the modern service industry, the country is vigorously strengthening the formulation of standards in the service industry. The exhibition industry is an important part of the modern service industry. Since the development history of this industry is not long, standardization work is almost in a blank stage. Employees in the exhibition industry are very thirsty for professional knowledge and professional training. Therefore, in the formulation of standards in the service industry, the standardization construction of the exhibition industry is particularly important and urgent in the formulation of standards in the entire service industry. This also creates a good environment and atmosphere for the construction of a standardization system in the exhibition industry.

In the standardization system structure of the exhibition industry, the aspects that need to be standardized are very wide and the content is very complex, including the main body of the exhibition organization, exhibition venues and related exhibition project construction, etc. But at present, convention and exhibition venue and facility standards, convention and exhibition qualification standards, convention and exhibition service standards, convention and exhibition statistical standards, etc., are in a prominent and urgent position, and they are the main body of the convention and exhibition industry standardization system.

In line with the principle of starting with the easier and then the more difficult, we can start with the current outstanding and urgent issues, which can not only meet the needs of exhibition companies, solve current problems, but also accumulate experience and drive the formulation of other standards in the exhibition industry.

Quality is king

The standardization work of the exhibition industry must put more effort into quality. Everything is difficult at the beginning. To create a standardized system for the exhibition industry from scratch, from low to high, the work that needs to be done is multi-faceted. Only by combining high and low, coordinating speed and slowness, and moderate complexity and simplicity can we achieve step-by-step progress, continuous improvement, and gradual perfection. The key to improving the quality of standard texts is to increase the intensity of standard selection and absorb more and better experience. Members of the National Convention and Exhibition Industry Standardization Technical Committee come from all aspects of the convention and exhibition industry, and are leaders in the convention and exhibition industry, with high business literacy and academic attainments. The companies they lead have become leaders in the industry and should and can proactively take on the responsibility of drafting some convention and exhibition industry standards, but they cannot dominate the world. To increase the intensity of standard procurement, we need to attract more associations, groups, enterprises, experts, and scholars from a wider range who are interested in contributing to the standards of the exhibition industry, and jointly participate in the construction of the standardization system of the exhibition industry. It is necessary to give full play to the main role of exhibition companies and promote them to participate in the formulation (revision) of important technical standards. Encourage convention and exhibition companies to actively submit proposals for national standards, follow the path of "technology patenting, patent standardization, and standard internationalization" to improve the core competitiveness of convention and exhibition companies.

To use the Scientific Outlook on Development to guide the construction of the standardization system of the exhibition industry, we must participate more in international standardization activities and better absorb the mature experience and successful practices of international exhibition organizations in standardization. This not only provides an opportunity for our country to substantially participate in the standardization activities of the international exhibition industry, but also helps to cultivate comprehensive talents who are proficient in international standardization and standardization activities of the exhibition industry, laying the foundation for narrowing the gap between China and developed countries in the field of standardization of the exhibition industry in my country. The Ningbo meeting of the National Convention and Exhibition Industry Standardization Technical Committee invited experts from ISO/TC237 (International Organization for Standardization Exhibition Terminology Technical Committee) and UFI (International Association of the Exhibition Industry) who have long been engaged in the formulation and implementation of convention and exhibition-related standards to attend, and asked them to introduce the international convention and exhibition industry. The current situation of industry standardization construction, listening to their suggestions on the standardization construction of China's exhibition industry, and receiving good results.

Focus on the connotation of internationalization

In international cooperation on standardization of the exhibition industry, we should adopt a proactive attitude, contact and communicate with relevant international organizations such as international exhibition organizations, and participate in international exhibition organizations, etc. Activities of relevant international organizations, exchange of information, and cooperation are also a concrete manifestation of the internationalization of my country's exhibition industry. It is necessary to pay attention to the team building of participants in standardization projects in the exhibition industry, strengthen the training of researchers participating in the projects, continuously improve their professional and technical levels and policy levels, and form a team as soon as possible who are familiar with standard-setting rules, master standardization expertise, and are familiar with professional technologies. A team of standardized talents who are proficient in foreign languages ??and understand international rules, so as to proactively play a greater role in international cooperation.

In international cooperation on the standardization of the exhibition industry, the impact of different national conditions on the standardization of the exhibition industry must be fully taken into account. Since countries have different social, legal and cultural backgrounds, the extent and methods of standardization in the exhibition industry also vary from country to country. The construction of the standardization system for my country's convention and exhibition industry must not only draw on the successful experience of international convention and exhibition organizations and accelerate integration with international practices, but also proceed from national conditions and national strength, adapt to the needs of my country's economic and social development, speed up the formulation and revision of standards, and shorten the age of standards. , solve the problems of keeping up, and form a standardization system for the exhibition industry with Chinese characteristics. It is necessary to substantially participate in the formulation and revision activities of standards of international standardization organizations and international exhibition organizations, and strive to integrate Chinese exhibition industry standards into international exhibition standards.

The construction of the standardization system for the exhibition industry also includes establishing a complete standardization support service system, establishing an authoritative and complete dynamic database of technical regulations and standards, and establishing a collection, processing, research, training, service, and exchange of standards. An integrated standard information public service platform for the convention and exhibition industry, providing fast and effective standard information technology support for convention and exhibition companies to implement independent innovation and explore international markets.

Strengthening the construction of the standardization system of my country's convention and exhibition industry is an inevitable trend in the development of my country's convention and exhibition industry. It is of great significance and the task is very arduous. Although this work has just started, under the guidance and guidance of the scientific outlook on development, and relying on the enthusiastic support and participation of the exhibition industry, the construction of the standardization system of my country's exhibition industry will continue to grow and progress along with the development pace of my country's exhibition industry.