Traditional Culture Encyclopedia - Travel guide - How to join a travel agency store
How to join a travel agency store
Travel agencies operate in information sales and tourism, mainly including the following types:
The first mode, grounding mode, is equivalent to a factory producing products. Product refers to the design of tourist routes, which integrates food, accommodation, transportation, entertainment, tour guides, drivers, catering, accommodation, scenic spots tickets and other resources into one product. There are two main profit models. One is pure play group. Through packaging products, customers find centralized procurement in all aspects, get the price of core resources and earn the difference. The other is to attract customers at low prices, push shopping stores and profit from the commissions of shopping stores.
The second is the wholesaler model, which has the core ground connection resources, then packages the ground connection products and transports them back and forth, making them into local departure products, and then signing contracts with some big clubs, because big clubs have strong offline channels, and they can use their own channels to better distribute products.
Third, travel agencies that are good at Internet promotion mainly based on Internet marketing mainly focus on expanding customers. Give products to wholesalers or local institutions.
The fourth is the more common traditional travel agency stores, mainly offline stores, which are mainly good at offline promotion.
Of course, there are also some travel agencies with strong comprehensive strength, which operate at the same time through multi-channels such as ground connection, wholesale, group travel, retail and peer distribution.
For many people who have no industry experience, joining a travel agency is indeed the most convenient and efficient way.
Travel requires a business license. If you don't have a license to run a tourism business, the Tourism Bureau will impose a very serious fine, and you will be found to be fined hundreds of thousands.
It may take a long time to find resources by yourself, and it may not be possible to find the whole resources. Even if there are, many of them are not really reliable first-hand resources. Engaged in tourism needs a lot of first-hand services, or the resources of wholesalers and chartered flight businessmen.
On the road of marketing, you will take many detours yourself.
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