The development situation of industrial tourism

Industrial tourism originated in France. It was initially based on the automobile industry and gradually deepened into industrial tourism. The future development trend of China's industrial tourism should pay more attention to the growth points of the economic benefits of industrial tourism, that is, industrial tourism shopping and tourism planning. Experts analyze that industrial tourism planning projects are deeply favored by tourists because they are cultural, informative, interesting, and have unique charms such as on-site, dynamic, and experiential.

Many foreign industrial tourism planning attractions have become classics that people talk about because of their unique personalities and cultural and artistic design styles. In France, not only general production enterprises such as winemaking, perfume, and clothing industries are open to tourists, but even the automobile, aircraft, and rocket manufacturing industries receive hundreds of thousands of tourists every year. As a world-famous industrial power, Germany protects its representative industrial relics and uses them as venues for industrial museums, exhibitions and performances.

The Ruhr area is Germany’s traditional coal and iron industrial base. In the heart of Essen, the former factories and mining areas have been transformed into concert halls, gymnasiums, and museums, along with supporting restaurants. , accommodation, transportation, and entertainment industries are booming. When people visit the assembly line of Mercedes-Benz Car Company, they can put on work clothes, tighten a few screws, have lunch in the workers' canteen, experience the life of a "Mercedes-Benz person", and finally make a purchase Buy some souvenirs such as key rings, silk scarves, watches, etc. with the Mercedes-Benz trademark on them, or buy the car. These foreign successful experiences show that industrial tourism, as a high-grade tourism method, has broad development prospects and will produce huge social and economic benefits.