What is the pricing target of tourism products?

According to the tourism pricing objectives and pricing strategies, the pricing objectives of tourism products are as follows:

1, and get the ideal profit target. This means that tourism enterprises expect to get the maximum profit quickly by setting higher prices.

2. Obtain the appropriate investment profit rate target. This means that tourism enterprises make the price of tourism products favorable for investment through pricing, and get a certain level of return on investment in a certain period of time.

3. Maintain or improve the market share target. This means that tourism enterprises set the price of tourism products from the perspective of occupying the tourism market.

4. Stabilize the market price target. This means that in order to protect ourselves, avoid unnecessary price competition, firmly occupy the market, and obtain reasonable profits at stable prices under normal market competition and the relationship between supply and demand of tourism products.

5. Respond to and prevent competitive targets. This means that tourism enterprises set the price of tourism products by obeying the needs of competition, and generally take the price of competitors who have a decisive influence on the price of tourism market as the basis for pricing.