Traditional Culture Encyclopedia - Travel guide - Thanks for the choice of 3.35 million users, the first "Emgrand User of the Year" in 2021 is born!

Thanks for the choice of 3.35 million users, the first "Emgrand User of the Year" in 2021 is born!

If you want to ask who is the happiest car owner in 2021, Geely Emgrand users must have something to say. In order to thank users for their support and trust, Geely Automobile recently selected "Hao Huo Ya", "Hao Lucky", "Hao Shang Xiang", "Hao Jie Li", "Hao You Love" and "Hao Vitality" ***6 The first "3.3 million + Emgrand annual users", and each of them received a "100 million points of heroic gift box" worth 5,000 yuan.

It is worth mentioning that the user who was rated as "Lucky" is the 66666th order user of the 4th generation Emgrand. Since its launch more than 4 months ago, the sales volume of the fourth-generation Emgrand has continued to rise, and it has been favored by many people born in the 1990s and 1995s. With the blessing of the 4th generation Emgrand, the total annual sales volume of the Emgrand sedan has exceeded 200,000 units, and it has been the sales champion of Chinese brand A-class family sedans for 10 consecutive years. The total sales volume of the Emgrand family since its launch has exceeded 3.35 million units. Behind a series of dazzling numbers, the user group of Emgrand sedans is undergoing "upward" changes.

As one of the important representatives of the rejuvenation of the Geely Automobile brand, the hot sales of the 4th generation Emgrand have allowed the Emgrand family to gain widespread attention from young people in the Z era. The latest statistics show that from the perspective of urban distribution, the 4th generation Emgrand is more popular among the post-90s, post-95s and post-00s in second and third-tier cities. The total proportion of users in these three age groups exceeds 50%; from the perspective of industry distribution Look, most of the 4th generation Emgrand users are engaged in advertising, IT, trade, tourism and other industries; from the perspective of car purchase needs, they are rational and pragmatic, value technological quality, and also pursue fashion style. They are a group of people who are brave enough to pursue dreams, dare to innovate, and love life. "Toward the New Youth".

Among the 6 car owners selected as "3.3 million + Emgrand annual users", there are many representatives of "Xianxin Youth", such as Ahao (pseudonym) who won the title of "Hao Huo Ya" and "Hao Huo Ya" Xiao Xing (pseudonym) with the title of "How Lucky". Ah Hao, who was born in 1995, is a photographer. When he was responsible for the behind-the-scenes shooting of the 4th-generation Emgrand online press conference, he fell in love at first sight with the stylish 4th-generation Emgrand with rich technological configurations. The short video of Emgrand he shot has received more than 600,000 views on social media.

Xiao Xing (pseudonym), a post-90s beauty reporter, has her own "koi physique". She was planted with the 4th generation Emgrand on Xiaohongshu and was lucky enough to become the 66666th order user. , was also invited to visit the “5G+ Digital Factory” Changxing Base, the birthplace of the 4th generation Emgrand, to experience the super strength of the BMA championship car. In Xiaoxing’s view, the 4th generation Emgrand is not only great-looking and smooth to drive, but also brings her the first good luck in 2022.

In the eyes of the 6 "Emgrand Users of the Year", the 4th generation Emgrand is an ideal mobility scooter with stylish styling, superior configuration, powerful control and reliable quality. It is comfortable, technological and safe. It feels like "the skills are almost full."

The highly flexible BMA architecture gives the fourth-generation Emgrand the largest aspect ratio in its class, the widest rear seating space in its class, the best in-car storage space in its class, and class-leading power control. As well as 57 leapfrog and leading configurations, it has leapfrog competitiveness among the same-class models, becoming the "king of quality and price ratio" among the 60,000-80,000-80,000-class A-class cars; Geely is one of the first batch of "5G + Industrial Internet" demonstration factories of the Ministry of Industry and Information Technology The Changxing Automobile Base has endowed the fourth-generation Emgrand with industry-leading intelligent manufacturing technology to ensure that each car has consistent championship quality. At the same time, the 4th generation Emgrand has also received a high degree of industry recognition in just a few months. It not only won the first domestic automotive reliability management process certification certificate from China Automotive Research Institute, but was also frequently selected as the "annual" by major authoritative media. "Best Cars" list.

Relying on the core strength of "both internal and external", the 4th generation Emgrand has become the top three A-class sedans in terms of insurance volume just one month after its launch, with nearly 70,000 orders placed in more than 4 months after its launch. In the South China market, which is the home base of Japanese cars, there is even a phenomenon of "hard to find a car". Driven by the 4th generation Emgrand, the sales of the Emgrand family have also been rising steadily. In 2021, the cumulative sales exceeded 250,000 vehicles, accounting for nearly 20% of Geely Automobile's total annual sales, helping Geely to achieve sales of more than one million for five consecutive years and win awards. The annual sales volume of Chinese automobile brands has topped the list for five consecutive years. In addition, the Emgrand family has also gained the largest "Haoyou fan group" of 3.35 million among Chinese brand sedans. The huge power of word-of-mouth among basic users has made Geely Emgrand a representative "upward" Chinese brand sedan in the eyes of users.

Where will Geely Emgrand go in 2022? Emgrand, which has been on the market for 13 years and has gone through 4 iterations, will tell you: it closely follows the needs of young users of Generation Z, continues to work hard to solve current user pain points, and brings better products and services. In the future, Geely Emgrand will continue to take "quality, technology, and sense of the times" as its product imprint, win market recognition and user trust with its continuously improving product strength, and continue its ten-year championship glory of Chinese brand sedans with an enterprising spirit. Accompanied by 3.35 million "rich friends", we are moving towards the next goal of 3 million.