How to create and operate the official account of Travel WeChat WeChat?

Wechat platform has hundreds of millions of traffic, is relatively open, and integrates multiple platforms, which not only conforms to the hottest social e-commerce model at present, but also realizes a closed loop and brings great possibilities for realizing it. Therefore, WeChat official account has become one of the necessary tools for enterprises/media practitioners every day. Today, I will share with you the creation and operation methods of the official account of Travel WeChat.

How to create a travel WeChat official account?

Open a web search, log in to the official WeChat account platform, and click "Register Now" at the top right of the page.

There are four kinds of registered accounts * * *, namely WeChat subscription number, WeChat service number, WeChat applet and WeChat enterprise edition. Everyone needs to choose according to their own characteristics.

After the selection is completed, start to fill in the email, log in to the email, check the activation email again, and then fill in the verification code to activate. Fill in the information link again, register the details of the applicant and the specific official account information of WeChat, and fill in the information correctly step by step according to the prompts, and the whole registration process will be completed.

How to operate the official account of Travel WeChat WeChat?

1, accurately locate users.

How to complete the creation of WeChat official account until it is deeply rooted in people's hearts needs to start from the needs of users. For example, a little praise for the function will be of great help; Every day, you can make a variety of operation plans, automatically send pictures without taking up WeChat information, and reach fans easily and accurately; After long-term operation, fans can have a positive interaction with the mall, which is of great help to enhance the purchase of new users and the retention of old users.

2, fans pull new

Through the "online poster", spread the QR code through multiple channels, gain the attention of new customers with new gift certificates and low thresholds, and achieve the goal of slowly retaining new customers; You can use the "task treasure" function of new customers to spread high-quality content such as course videos and live broadcasts. After attracting enough traffic to pay attention to our official WeChat account, we can also launch some activities, such as relying on the corresponding limited-time offers, so that new customers will be more willing to place orders.

3. Content and frequency of push

How to reach your users better is not only a problem created by WeChat official account, but also a travel WeChat. High-quality content, in this case, can form a fixed push frequency, which can better attract users and help improve user stickiness.

So much for the creation and operation of WeChat official account, so if you plan to create and operate it, you may wish to refer to it, so as to achieve better results.

Wechat official account operation