Last year, Disney's revenue exceeded the sum of bat. How did it make money?

What Disney makes money has also attracted attention. According to the financial report, Disney's total revenue in fiscal year 215 was about RMB 345.76 billion, which exceeded the total revenue of China's three Internet giants Tencent, Ali and Baidu (BAT) in fiscal year 215.

Professor He Jianmin, director of the Department of Tourism Management, School of International Business Administration, Shanghai University of Finance and Economics, said that Disney's theme parks are large in scale, with annual income of 3% from tickets, 15% from catering, 13% from accommodation and 25% from shopping.

However, theme parks are not Disney's main source of income. This is a company with a complete entertainment industry chain. Disney's industrial chain takes IP as the core, and its business includes media network (TV), film and television entertainment (movies), parks and resorts (theme parks), consumer products (derivatives) and interactive entertainment (games).