Who came up with the idea of ??going to Hebei on the weekend so close and so beautiful?

Hebei Provincial Department of Culture and Tourism.

“So Close, So Beautiful, Weekend Tour to Hebei” is a brand promotion campaign launched by the Hebei Provincial Department of Culture and Tourism to adapt to the new trend of booming weekend short-distance travel.

On May 19, 2019, China Tourism Day, the theme promotion activity of "So Close and So Beautiful Weekend Tour to Hebei" was launched in Zhengding Ancient City, Shijiazhuang. At the event, Hebei's characteristic tourism resources and preferential measures were promoted, flags were awarded to the Beijing-Tianjin-Hebei self-driving club, and a tour of the ancient city of Zhengding was carried out.