How to improve the economic benefits of red tourist attractions

The economic benefits of developing red tourism in Zhoushan: 1. Background; Zhoushan, full name Zhoujiashan or Zhoujiashan, is located in Jiayang, northeast of fuding city; The core area of Zhoushan rural tourist area is a block with Zhoushan village and Xikeng village as the core; Second, the guiding ideology; Guided by Deng Xiaoping Theory and Theory of Three Represents, adhere to consistency; Third, principles; 1, reflecting the characteristics; On the premise of protecting the existing scenic resources, fully tap the cultural connotation; 2. Leisure experience; The construction of scenic spots is closely related to the development direction of leisure vacation, in terms of landscape construction and service; 3. Use local materials; exploit

Study on the Economic Benefit of Zhoushan Red Tourism Development

I. Background

Zhoushan, the full name of Zhoujiashan or Zhoujiashan, is located in Jiayang Township in the northeast of fuding city, 28 kilometers away from Chengguan, at the foot of Tianhu Mountain at the junction of Fujian and Zhejiang, bordering Fanshan Town in Cangnan, Zhejiang in the northwest and Cangnan mazhan town in the northeast. Zhoujiashan, named after the Zhou people who live here, is a famous village with a thousand years of history and culture at the junction of Fujian and Zhejiang. Known as "Jinshi Village, Xiucai Village", "Yan 'an Border", "Red Fortress" and "Hometown of Peony in the South of the Yangtze River", it is "fuding city Patriotism Education Base" and "Fuding Practice Base for Small Journalists in China".

The core area of Zhoushan rural tourist area is the block with Zhoushan Village and Xikeng Village as the core. The scenic spot is 28 kilometers away from the county seat, with convenient transportation and relatively rich tourism resources. It is a priority development project of rural tourism development in fuding city and an important node of Taimushan tourism belt in fuding city.

Second, the guiding ideology

Guided by Deng Xiaoping Theory and Theory of Three Represents, adhere to the policy of building a new socialist countryside and implement the planning concept of combining leisure and sightseeing. Through the transformation and redesign of scenic spots, as well as the construction of tourism activities and service facilities, tourists can get in touch with Zhoujiashan in many directions and at many levels, experience peony culture, historical culture and red culture, and get a pleasant and physical tourism experience, thus making Zhoushan rural tourism a well-known brand of rural tourism in the border area between Fujian and Zhejiang. At the same time, give full consideration to the opportunities and risks of investors' operation, optimize the input-output ratio of investors based on the concept of cost-benefit, help the government achieve the goal of attracting investment, and promote the rapid start and development of Zhoushan rural tourism.

Three. principle

1, reflecting the characteristics

On the premise of protecting the existing scenic resources, we should fully tap the cultural connotation and highlight the individual characteristics of "rural tourism". On the basis of respecting historical traditions, we will process and refine peony characteristic culture in a general and artistic way, and then give new content to the times to create a window image of a cultural village full of personality charm.

2. Leisure experience

The construction of scenic spots is closely related to the development direction of leisure vacation. In terms of landscape construction and service facilities configuration, rural leisure and vacation are the leading functions, which are integrated into the development of rural tourism activities and the experience of tourism projects.

Step 3 Use local materials

Make full use of local building materials in the development, not seeking luxury, not seeking ostentation and extravagance, but seeking simplicity, charm and nature. Paving beautification of squares, parks and slopes also advocates gradual improvement. With localization and low cost as the core, the development from bone to meat is orderly and rolling.

Step 4 beautify the environment

Adhere to the principle of greening first, strengthen natural ecology, soil and water protection and environmental protection, and try to carry out landscape design according to the situation. At the same time, focus on environmental improvement in Zhoushan Village and Xikeng Village, and build the tourist area into a tourist village with relatively complete tourist facilities.

Four. Scope and duration

1 and range

The scope of work focuses on the "Zhoujiashan Ancient Village Tourism Core Area and Xikeng Ancient Village Ecological Leisure Area" in the recent development goals, specifically the areas under the jurisdiction of Zhoushan Natural Village and Xikeng Natural Village, with an area of about 3 1.04 hectares.

2. Time limit

Short-term: 20 12-20 15, mid-term: 2015-2018; Forward 20 19-2020.

Verb (abbreviation of verb) basis

Classification, investigation and evaluation of tourism resources, service standards for farmhouse management, general principles of tourism planning, People's Republic of China (PRC) Forest Law, People's Republic of China (PRC) Environmental Protection Law, Land Management Law of the People's Republic of China, People's Republic of China (PRC) Water Pollution Prevention Law and People's Republic of China (PRC) Water Pollution Prevention Law.

People's Republic of China (PRC) Cultural Relics Protection Law; Measures for the administration of tourism development planning; Guiding documents, laws and regulations such as the Detailed Rules for the Implementation of the Interim Measures for the Administration of Tourism Safety and the Interim Measures for the Administration of Tourism Safety.

The master plan of Taimushan Scenic Area, the tourism development plan of fuding city, the master plan of fuding city, and the protection plan of historic and cultural villages in Zhoushan Village.

Object of intransitive verb

Taking "historical culture, peony culture and red culture" as the soul, the planning area will implement the strategy of tourism poverty alleviation, adjust the rural industrial structure, improve the functions of "eating, living, traveling, shopping and entertainment", extend the stay time of tourists, improve the overall economic benefits, and build Zhoushan rural tourist area into a new star around Taimu Mountain and a "red, green and entertainment" with extensive influence on the border between Fujian and Zhejiang. In the recent 20 15 years, the number of tourists will reach 80,000, and in the future, it will reach 200,000 in 2020.

Basic investigation

I. Cultural relics and historic sites

The accumulation of Zhoushan for thousands of years shows the glory and endless context of Zhou nationality. Numerous historical sites have important historical and cultural values. Emperor Qianlong, Prime Minister, Sun Xidan, the minister of punishments, Chen, the editor of Four Books, Asu, a bachelor of imperial academy, Lan Yingyuan of Dali Temple, Zhang Shenhe, the magistrate of Wenzhou, and the magistrate of Funing. Emperor Qianlong gave "peony", exquisite "woodcarving, stone carving and brick carving", "calligraphy, poetry and painting" in Ming and Qing Dynasties, stone lion railings in Qing Dynasty and ancient tombs in Ming and Qing Dynasties.

Traditional buildings include Zhou ancestral hall, ancient stage in Ming and Qing dynasties, ancient stage, underground palace, ancient dwellings in Ming and Qing dynasties, ancient canal and so on.

Second, the ecological environment

Zhoushan ancestors paid attention to geomantic omen and the planting and protection of trees, and stipulated in Zhou Family Tree and Family Training Rules: "? The surrounding trees were originally planted to protect the family's feng shui. Whoever dares to cut it secretly, although it is a small branch, will be severely punished. " So now the surrounding mountains are shaded by trees, and there are many old and famous trees. The ancient trees in Zhoushan mainly include: Millennium Cinnamomum camphora, Xikeng ancient tree group, Houmen Mountain Maple Forest and so on.

Fourth, revolutionary tradition.

Zhoushan is the red land at the junction of Fujian and Zhejiang and the birthplace of Dingping Revolution. In 1930s, the revolution in eastern Fujian developed rapidly. Since 1933, under the impetus of progressive youths such as Zhou Jiansheng, Zhou Qin Ming, Zhou Guangda and Zhou Zhaodang, Zhou Shan has also joined the revolutionary wave. In order to further carry out the revolutionary struggle on the border between Fujian and Zhejiang, the Mindong Special Committee was established in Zhoushan on June 1935, with Zhou Jiansheng as a member. In the same year, the Soviet government of Upper East District was also established in Zhoushan to organize agrarian revolution and armed struggle. At the beginning of 1936, the advancing division of the Chinese Red Army of Workers and Peasants, under the leadership of Su Yu and Liu Ying, advanced to Dingping area, and the revolutionary forces continued to grow. Afraid of the development of the situation, the 80th Division of the Kuomintang once built a fortress in Zhoushan and stationed there for a long time. * * * 87 houses 1 13 were burned down successively, and the people in Zhoushan base area were seriously affected. War-torn, Zhoushan revolutionary ancestors, continue to fight in the Fujian-Zhejiang border region, and made great contributions to the China revolution.