Traditional Culture Encyclopedia - Travel guide - Jiangxi University of Finance and Economics upgraded to undergraduate tourism management major?
Jiangxi University of Finance and Economics upgraded to undergraduate tourism management major?
Brief introduction of tourism management major in Jiangxi University of Finance and Economics
Click to view: Jiangxi unified recruitment undergraduate video course.
Click to view: Jiangxi unified college entrance examination questions
Training objectives: to cultivate all-round development of morality, intelligence, physique, beauty and labor, to meet the needs of national culture and tourism development, to master the basic theory, professional knowledge and professional ability of modern tourism management, to have broad international vision, excellent management ability, good service awareness and strong innovation spirit, and to be competent for the management and planning of tourism industry of government departments, cultural tourism enterprises and institutions, tourism planning and planning companies, tourism investment and financing platforms and financial institutions.
Advantages and characteristics:
(1) Strengthen the integrated training of financial and economic disciplines. Fully relying on the dominant discipline of financial management in our school, around the direction of digital tourism, we will form a training model with strong discipline foundation and multi-disciplinary integration.
(2) Emphasize the cultivation of students' practical ability. The design of tourism mobile classroom, the entry of tourism elites into the classroom and the centralized training of tourism have laid a solid foundation for the training of tourism professional managers.
(3) Pay attention to the cultivation of creative talents. With scientific research projects and entrepreneurial alliances as the platform and undergraduate tutorial system as the implementation path, we will build a network of teachers and students' scientific research and students' entrepreneurship to improve students' creativity, innovation and entrepreneurship.
Main courses: introduction to tourism, tourism reception industry, tourism consumption behavior, tourism economics, tourism destination management, tourism planning and development, tourism laws and regulations, tourism big data analysis, tourism database, VR cultural tourism product design, tourism resources, tourism investment and financing management, tourism marketing, etc.
Degree awarded: Bachelor of Management
Employment destination: In the past four years, 30% of people have gone to further study and graduate school, and the representative universities are East China Normal University, Central China Normal University, Suzhou University, Nanjing Normal University, University of Illinois in the United States, University of Queensland in Australia, University of Birmingham in the United Kingdom and Chinese University of Hong Kong. The employment rate is over 95%, and the employment fields include government departments, enterprises and institutions, listed companies and financial institutions. Representative companies include Tencent, Shenzhen Sunac Group, Shanghai Jingyu Culture Communication Co., Ltd., Jiangxi Yan Wen Digital Culture Industry Co., Ltd., China Bank, Huatai Securities, etc.
Introduction of Jiangxi University of Finance and Economics: Tourism management major has been announced. For more information about Jiangxi University, please pay attention to the Jiangxi University page.
Related reading: Introduction of Jiangxi University of Finance and Economics.
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