Inspirational articles for salespeople

Encouragement to sales people can often make them get good performance. Here is what I have compiled for you. I hope you like it.

: Selected inspirational articles about sales

Sales is a very tempering and expanding career, which has created many successful people. Every successful entrepreneur will be a qualified salesman. It can be seen how important sales are to an enterprise, especially in this era of information explosion. The fragrance of wine is afraid of the depth of the alley, and a good product will be wasted without proper marketing methods. Look at the following passage to see if it can stimulate your enthusiasm for sales.

A great old salesman in our company said this when the market value of the company reached 2 billion dollars, which made me feel very deeply: "Five years ago, everyone who was" smart "and had a little" connections "had left the company, leaving behind some people who were like" fools "and" idiots "at that time, and it was these who were like Forrest Gump.

Although the competition is fierce now, everyone wants to get rich overnight! Everyone wants to sharpen their heads and go to a place to squeeze in. It's easy to squeeze in. After working for a while, they often find that they are not as good as they used to think. Then they immediately quit and go to other industries. Time flies. After a few years, in retrospect, you will find that you have nothing.

There are three colleagues who joined the company with me. One worked in a famous domestic oil company, another worked in a famous domestic electrical appliance company, and the other worked in a well-known automobile sales company. Everyone came to the company to engage in sales work with the same dream. Doing sales is a very bitter and exhausting job. Most people who enter a new industry, that is, newcomers we often say, will go through a very difficult process. In the first few months, they basically have no performance, which is very painful and depressing. My three colleagues began to waver. Looking back on their previous happiness and looking at the current hardships, they began to complain. Everyone began to study whether there was a "shortcut"? Is there a better chance to get rich? In this way, although still doing the same work, but the heart, has not been completely in this work, naturally needless to say, after half a year, three people have left the company. Because we have always maintained a good friendship, we often chat online. After half a year, one of them jumped twice in a row, and one actually jumped four times.

I also have a colleague who joined the company with me and received a month-long training. In the first three months, his performance was still zero, and he finally signed one, but he has never paid. He has been unable to stand up in the whole group. However, one thing happened that I was very confident that he would succeed at that time. Although his negotiation level was very poor, he never let go easily. Every time I was training, I took a very, very serious record. Wang Yue was the only one who accompanied him for four times. He was very simple. Now that I think about it, he was really like Xu Sanduo. He always made a daily newspaper seriously when he came back every day to record his visit today, and he carried out the tasks assigned by the supervisor to the letter. When he was depressed, he often shouted while driving to vent himself. We all called him crazy! Never heard him say give up! ! So one person, after three months, finally got the first one, two in the fourth month and three in the fifth, and now he is a top-level salesperson in our company.

In fact, there is no secret in sales, and there is no so-called secret book. It is to do a good job of daily visit, and insist on visiting 8 customers every day, more than 1 a month. As long as you insist, even if you can't do anything, you will understand everything after you visit 2 customers. It takes a process for customers to know you. If you want customers to believe in you, you must first believe in yourself. Do you believe in yourself? Will you be engaged in the products you are selling all your life? Can you? If you can, so can the client! ! Persist in it for one year, two years and five years. Even iron can melt it, let alone people's hearts.

If you have chosen your present job, tell yourself! ! I believe that what I am doing is the best job in the world. You are willing to take this job as your own career, and no matter what difficulties you encounter, you firmly believe that you can overcome it. I am willing to do this only for a lifetime! If you have this determination, you can do anything well! ! Let's start now! ! Come on! ! You can do it!

: Stand forward and become your own consumer

Author: Duan Qiqing

On the afternoon of July 3, 214, I came to Hunan University. At the Entrepreneurship Salon, Li Gang received the business card of an entrepreneur's entrepreneurial tutor, and a college student also crowded forward to hand in a business card: "I am also an entrepreneur." Li Xiao, praised him "dare to compete with the boss with a market value of 1 billion, which is great"!

This "great" student is Wei Xiaoyu, a student from the School of Electronic Engineering of Hunan University. This time, he "pushed forward" and made him complete an unusual "product sale".

Because Wei Xiaoyu "dares to compete with the boss with a market value of 1 billion yuan", Li came to the student employment and entrepreneurship center with his products on display with great interest. As soon as he entered the door, Li was attracted by Wei Xiaoyu's entrepreneurial products. "Did you draw this?" Li asked Wei Xiaoyu, pointing to a hand-painted postcard.

he told me that this is the work of their team, and he is the general manager. When he was a sophomore, he registered and founded this company, mainly engaged in the design and sales of tourism products in Changsha. Now, the company has 1 employees. Their postcards sold 1 million last year and so on. After listening to his introduction, Li was very happy, praising him for "starting a business before graduation, like Bill Gates and Jobs" and repeatedly praising him for "ambition".

Li started talking with a female student named Ying Pan. Ying Pan is also an entrepreneur of the Art College of Hunan University, whose business scope is somewhat similar to Wei Xiaoyu's. After giving a brief introduction to her business and operation, she handed a paper bag to Li: "This is a souvenir from us!" " Li took the paper bag and immediately said, "then I have to pay!" " Ying Pan hurriedly explained, "This is a gift, not for sale."

"We can't buy and sell hard, but we should trade fairly!" Disagree, Ying Pan had to open the gift bag and take out a pencil box and a set of woodcut postcards inside. "This 18 yuan, this 48 yuan, one * * is 66 yuan."

Taking out a 1 yuan bill, Ying Pan was puzzled: "I don't have any change, so I can't give you change." Li went back to Wei Xiaoyu: "Then I'll come and buy something from you!" Wei Xiaoyu immediately took out a set of hand-painted landscape postcards and said, "This price is 34 yuan, and her and I add up to just 1 yuan!"

"really?" Shook his head. "This must be the price you deliberately said. What was the original price?" Wei Xiaoyu scratched his head shyly: "The original price is 4 yuan, and I will give you a discount in the graduation season, so count it as 34 yuan!" Finally, I added 1 yuan and bought four products from them.

In fact, Wei Xiaoyu has been "standing forward" like this. In 211, during the summer vacation of sophomore year, inspired by "hand-painted Shanghai", the idea of "hand-painted Hunan University" came into being. Soon he and his classmates Li Jun and Tang Jixing set up a "Zifei Fish Studio". Three people * * * contributed thousands of dollars to print 1 copies of Hand-painted Huda. At first, the newsstand was commissioned, but after more than 2 days, the sales were not ideal.

On September 8th, the day before Teacher's Day, Wei Xiaoyu decided to "stand forward" and took 1 copies of Hand-painted Lake University as a teacher's day gift to the school leaders at that time. a href='' target='_blank'> Cough? What's wrong with you? Is zhonglang camel lingering? Penalty? What? フ フ フ フ フ? Can't you? = Keke aluminum? copies, as a small gift for school visiting scholars.

Wei Xiaoyu was not satisfied, and he found Tang Yayang, secretary of the Party Committee of the school. Secretary Tang was very supportive of the students' entrepreneurship and suggested that he go to the school student union to cooperate with them. After communicating with Li Rufei of the school student union, the other party bought another 1 copies and established the intention of long-term cooperation.

In this way, 1, copies of Hand-painted Lake University were quickly sold out, and the product was profitable as soon as it came out.

At present, their products include Hand-painted Huda, Wen Dao Yue Lu Academy, Hand-painted Postcards, Hand-painted Map of Hexi University Town in Changsha: Xiachangsha-Changsha Taste on the Tip of the Tongue, etc. At the same time, they also set up "Changsha Zifei Fish Culture Communication Co., Ltd.", focusing on the media and informatization of colleges and universities, gaining attention by providing information release services for schools and students free of charge, and then inserting advertisements of enterprises in digital publicity columns to achieve profitability.

Only by "standing forward" can we gain greater opportunities in life. Because "stand forward" and "dare to be the first", they can be thinkers and sellers in school, and they will win to be their consumers.

: an old lady's sales coup, the master is among the people!

A tour group was waiting for the bus in the morning, and an old lady was selling an umbrella to the tourists. The old lady said, "Children, it often rains on the top of Huangshan Mountain. You have to prepare an umbrella when you go to Huangshan Mountain!" " Then she took out the local map, and the travel instructions on the map reminded her to bring rain gear. Then the old lady said, "You're leaving soon. You can't buy anything on the way. It's very expensive on the top of the mountain!" " As soon as the voice just fell, everyone swarmed, 5 yuan a piece and sold nearly 2 pieces.

This small transaction is very classic. Let's analyze it.

1. Establish a sense of affinity and trust.

We all think that old people don't cheat, and it is easy for old ladies to gain a sense of trust by taking advantage of their age. She called the customer "children" and her affinity came out instantly.

2. Finding the wound

The old lady is more powerful in this link. She directly created the wound for the customer and told the customer that she needed an umbrella, which solved the problem of values in the three sets of software. Then she took out the map, solved the problem of belief, and made everyone believe that what she said was true.

3. Tearing the wound

The old lady didn't understand this link and didn't tear the wound, otherwise the price of an umbrella would at least double. For example, the temperature on the mountain is low, if it rains and gets wet, it will catch a cold and you can't play happily, and so on. Once the wound is torn, the client will pay a high price.

4. Relieve resistance

The old lady didn't learn "response", but she happened to use it a little. "If you don't buy it now, you will save 5 yuan, but you may have to pay several times the price when you go to the mountain." Take advantage of your belief that things in the tourist area are definitely more expensive than those outside, and lift the customer's resistance in one word.

5. Value exchange

She makes everyone feel that it is an exchange of value, and finally cleverly limits the angle of time and space-"You should start right away, there is no time to buy" and close the net.

The old lady doesn't understand these principles. She must have done something right to complete the sale in a short time. In fact, it's very simple to convince a person, and it's also very simple to make customers pay for it. Just buckle the three sets of subconscious software-values, beliefs and abilities!