Is the northwest region worth going to?

Northwest tourism is a characteristic tourist destination full of humanistic care. There are many amazing natural beauty and exotic cultural romantic elements here, so that you can naturally feel the infinite charm and passion of the northwest. Here are some specific strategies.

In order to make good use of the golden signboard of "Great Northwest" and make Ningxia a tourist destination, transit station and international tourist destination, the Department of Culture and Tourism of Ningxia Hui Autonomous Region held the "Great Northwest Cultural Tourism Summit" in Yinchuan, Ningxia from June 7 to June 9. Tourism industry leaders, tourism industry experts and senior practitioners gathered in Yinchuan to discuss the bright future of northwest cultural tourism.

On June 8th, 20021year, Ctrip released the report "Comprehensive Interpretation of Ctrip Big Data: A New Stage of Northwest Cultural Tourism Industry Development", which comprehensively analyzed the development of Northwest Cultural Tourism Industry in recent years. The report shows that the northwest of China has become a tourist destination that more and more tourists yearn for.

Specifically, the northwest region is rich in tourism resources, has the dual charm of culture and beauty, and has the potential of in-depth experience, which can satisfy the desire and curiosity of tourists to explore. The vast territory and sparse population, rich outdoor travel experience, are favored by more and more tourists.

Northwest China has become a tourist destination for more and more tourists.

Ctrip's "National Day Travel to the North" data shows that during the 8-day Mid-Autumn Festival holiday, the tourist popularity in the northwest increased by 475%: the air ticket search popularity from Shanghai to Xining increased by 307%, and Lanzhou increased by143%; Guangdong people's search for air tickets to Lanzhou increased by 205%, and the increase to Xining was 186%.

Xi 'an 'an became the most popular National Day transit hub in northwest China, with a heat increase of 207%.

Tourism in northwest provinces has developed by leaps and bounds, and the total number of tourists has increased steadily in the past seven years.

According to Ctrip's comprehensive statistics from provincial statistical bureaus and cultural tourism departments, the number of tourists in northwest China increased year by year from 20 13 to 20 13. By 20 13, the total number of tourists in northwest China will reach15.75 million, which is three times that of 20 13.

Northwest China has developed into a new tourist destination for online celebrities.

The cultural tourism industry in northwest provinces has steadily picked up and entered a new stage of development.

Ctrip integrated the data of 202 1, 1, 202 1 and May 3 1, and combed the tourist reception volume and tourism income recovery index of northwest provinces from 20021to May. Compared with the same period of last year, the online tourism reception recovery index of northwest provinces and cities is above 0.60; The number of online tourists and tourism income in Ningxia recovered best among the six provinces, reaching 0.903 and 0.846 respectively. Ningxia, Gansu and Qinghai rank among the top three in the online tourism reception recovery index of six provinces.

From 20021to1-May, the tourist reception volume of each business line in northwest provinces recovered: Ctrip Group's big data shows that from 20021to1-May, the automobile business lines in northwest provinces recovered best, showing a positive growth year-on-year. Among them, the four business lines of air tickets, hotels, vacations and car use in Ningxia have recovered the best compared with the other five provinces, especially the car use business line in Ningxia, which has increased by more than 80% compared with the same period in 2008. Compared with the other five provinces, Qinghai's air ticket business line has recovered the best.

202 1 Dragon Boat Festival holiday orders surge, which brings new opportunities for tourism development in northwest China.

On June 2nd, 20021year, Ctrip released "20021Dragon Boat Festival Forecast Big Data". As of June 2, the number of travel orders booked through Ctrip increased by 135% year-on-year. The report also compares the Dragon Boat Festival travel orders in 2008 and 20021,and analyzes the five dark horse destinations with high growth rate, namely Mangya in Qinghai, Aba County in Sichuan, Zhaosu in Xinjiang, Jiuzhaigou in Sichuan and Bomi in Tibet, among which the northwest occupies two seats, namely Mangya in Qinghai and Zhaosu in Xinjiang. Compared with the average annual growth, the travel orders of these new dark horse destinations have increased several times. Among them, Cliff is devil valley and

Ctrip big data shows that Ningxia and Qinghai are mainly tourists from outside the province; Tourists in the province mainly come from Xinjiang and Inner Mongolia. In Gansu and Shaanxi provinces, domestic and foreign tourists account for half each.

Affected by the epidemic, tourism in Zhou Bianyou and the province has become the main choice of people's travel destinations; Ningxia and Qinghai, because of their unique attraction, have become popular places for tourists who cannot travel abroad at present, so the number of tourists outside the province is obviously higher than that in the province.

Distribution of popular tourist cities

Northwest tourism is favored by tourists from Beishangguang, and tourists from provincial capital cities in northwest China and first-tier and new first-tier cities * * * drive northwest tourism consumption.

Distribution of tourists of different ages in different provinces

According to Ctrip's big data, from the perspective of the age distribution of tourists in the northwest, the post-80 s and post-90 s are the main tourists in the northwest. This kind of people are full of curiosity and desire to explore, which is highly consistent with the characteristics of northwest tourism resources.

Distribution of tourists' stay time by province

Ctrip's big data shows that from the perspective of the distribution of tourists' stay time in northwest provinces, the proportion of tourists in 1-3 days is as high as 90%. Improving the overnight rate and service quality of cultural tourism products has become the focus of development.

The most popular cities in all provinces

The capital cities of northwest provinces are the most popular among tourists, accounting for 40-80% of the total in the province. The tourism vitality of other cities still needs to be activated.

Distribution of Night Volume among Star Hotels in Provinces

According to the big data of Ctrip platform, it can be found that high-end hotels are favored, four-star hotels are outstanding, and high-quality accommodation consumption is gradually competitive.

Distribution of popular scenic spots in various provinces

More than 50% tourists in Qinghai, Xinjiang and Inner Mongolia prefer natural ecological scenic spots. Shaanxi tourists prefer cultural and historical attractions, and Ningxia and Gansu are evenly distributed.

Future development trend and suggestions of northwest tourism

1. Strengthen the construction of transportation infrastructure, improve the operation capacity of tourism traffic and enhance the capacity of tourism reception services;

2. Make use of unique resource endowments to improve high-quality holiday products and build high-quality accommodation clusters;

3. Strengthen the training of tourism talents, expand the reserve of tourism service talents, and improve the level of professional tourism management;

4. Give full play to the advantages of regional linkage; Optimization and upgrading of new product gameplay; Create a tourism circle of the Northwest Great Ring Road.