What positive effect does tourism have on the social culture of the destination?

The Influence of Tourism on Tourist Destinations

(A) the impact of tourism on the thinking of destination residents

Tourists intervene in the society of the tourist destination with their own consciousness and lifestyle, which causes the ideological changes of the residents of the tourist destination and produces various influences. This effect is called demonstration effect. The demonstration effect has a positive effect on improving the quality of the population in poor areas. Through imitation and study, residents in remote and backward areas have improved their behavior, health habits and business awareness, thus making it possible to produce through exchange and the resulting lifestyle changes. However, tourists' behavior at the destination is also a distorted high consumption, which is unexpected by local residents [1], which also causes tourists to migrate and even violate the law in pursuit of a higher quality of life, which has brought many negative impacts on local society, economy and families.

(b) the impact of tourism on the social life of the destination

The impact of tourism on the social life of the destination is self-evident. The development of tourism has not only changed the lifestyle of local residents, but also changed the local social structure. Tourism has created opportunities for women to leave home and provide employment, changed their original economic and social status, and this role change has caused changes in family marital status and interpersonal relationships [2]. Tourism makes the economic concept of destination residents stronger and stronger, and economic calculation has become an important yardstick for people to deal with interpersonal relationships. At the same time, the development of tourism activities has changed the social organization foundation of tourist destinations and expanded social stratification. Great changes have taken place in the social status of many people, resulting in a new social class: the middle class, which has gradually become a social control force to balance the traditional local elites [3].

(C) the impact of tourism on the moral standards of the destination

Some experts believe that the development of tourism has led to the decline of people's moral standards in tourist destinations, and even regard prostitution, rising crime rate and gambling as disasters brought by tourism. The research shows that the danger, concealment, wildness and vastness of natural scenery, as well as the mobility and strangeness of tourists, provide natural barriers for criminals to cover up their crimes. In addition to prostitution and gambling, the types of crimes in natural scenic spots mainly include theft, robbery, corruption, bribery and black market trading. Driven by the impact of tourists' ideology and culture and the economic benefits brought by tourism development, the value standards and moral concepts of tourist destinations have indeed changed, resulting in the decline of social moral level and some social problems.

(D) the impact of tourism on the folk customs of the destination

With the development of tourism, folk custom has become a unique tourism resource. At present, most scholars tend to focus on the negative impact of tourism on folk customs, that is, in the process of tourism development, the folk customs packaged by commerce have lost their original cultural connotation, and the loss of authenticity will be unfavorable to their development. The so-called national handicrafts made by some tourist destinations to cater to tourists' interests have lost their national style and changed their original meaning, making them look nondescript, especially those tourist souvenirs that are shoddy and can no longer express their national style and production skills, but still take the form of national handicrafts, which will seriously damage and belittle the image, reputation and value of local handicrafts.