What are the characteristics and development trends of the foreign festivals of the Bull Run Festival?

The Spanish Bull Running Festival is one of the most traditional festivals in Spain, usually held in the town hall square or the bullring. Its origin can be traced back to the Middle Ages, but the specific history cannot be verified. On this festival, people will wear white clothes, red San Fermin scarves and belts, and hold rolled-up newspapers in their hands to drive the cattle away when they approach.

During the bull-running festival, people will not only wear white clothes, red ornaments and hold rolled-up newspapers, but also carry out various activities, such as singing, dancing, playing games and watching bullfights. In addition, the Bull Running Festival attracts many tourists to visit and experience this unique cultural atmosphere.

In recent years, the development trend of the Bull Running Festival is mainly reflected in the following aspects:

1. Increased number of Asian tourists: With the continuous development of tourism in Spain, more and more Asian tourists come to visit the Spanish Bull Run Festival. In order to attract more Asian tourists, the organizers of the Bull Running Festival have stepped up publicity, developed a new photography tourism model and launched a prize-winning photography competition.

2. New photo tourism model: The new photo tourism model developed by the organizers of the Bull Run Festival has also attracted more tourists from all over the world. This model allows tourists to take photos of the scene during the running of the bull and share their experiences through social media and other channels. This model not only increases the participation of tourists, but also improves the popularity and influence of the Bull Run Festival.

3. Social media publicity: Social media has played an important role in the publicity of the Bull Run Festival. Through various social media platforms, people can learn the latest news, activities and related news of the running of the bulls. In addition, many tourists will share their experiences on social media, further expanding the influence of the festival.

4. Preserve traditional elements: Although the Bull Running Festival has developed into an international festival, Spain still retains many traditional elements, such as wearing white clothes, wearing red ornaments and holding up rolled-up newspapers. These traditional elements not only reflect the unique cultural atmosphere of Spain, but also increase the appreciation and interest of the running of cattle festival.

Generally speaking, the Spanish Bull Running Festival attracts tourists from all over the world with its unique tradition and cultural atmosphere. In the future, with the continuous development of tourism, the Bull Running Festival will continue to expand its influence, innovate and improve, and attract more tourists to visit.