Traditional Culture Encyclopedia - Travel guide - China Internet Celebrity Attractions Ranking in 2020
China Internet Celebrity Attractions Ranking in 2020
On August 3rd1day, People's Daily People's Literature and Tourism Research Institute, together with the Internet and New Economy Professional Committee of China Economic Reform Society, released the top 20 value recommendation list of "punching network celebrities" in national literature and tourism.
With the theme of "new attractions, new tourism and new empowerment", the report focuses on the normalization of epidemic prevention and control, resumption of work and production, transformation and upgrading, and the shaping of new formats in the tourism industry, providing suggestions and suggestions for the industry.
Through big data screening, expert recommendation, online solicitation, etc., the report studies and selects high-quality "network celebrity punching places", interprets the password of "network celebrity punching places", recommends high-quality tourism resources to the whole society, and provides authoritative information guide for the development of cultural tourism enterprises and people's travel.
Note: the time dimension of data collection in this list is 2065438+65438 in 2009+165438 in October+0-30 in July 2020.
The report focuses on the normalization of epidemic prevention and control. Since 2020, affected by the COVID-19 epidemic, the national tourism industry has been seriously damaged. In the process of promoting the comprehensive recovery of the industry, it is urgent to support the empowerment of high-quality social resources. This report focuses on the cultural tourism industry under the situation of normalization of epidemic prevention and control, and provides a reference case for the local tourism industry to restore and create new tourist attractions.
And in recent years, China's cultural tourism industry has been building a multi-industry and multi-field integrated leisure consumption system and cultivating new tourism culture and tourism formats. Especially in the era of mobile Internet, "network celebrity punching in" has shown great potential in creating network celebrity attractions and expanding the spread of cultural tourism.
The rapid integration of mobile Internet technologies such as 5G, artificial intelligence, big data and cloud computing with tourism has changed the pattern, form, marketing and experience of tourism development and is becoming a new driving force for local economic development.
According to reports, the report brought together 16 industry experts covering culture, tourism, communication and other fields, and made in-depth comments on the 20 punching places in "Network Celebrity" from multiple angles.
The top 20 punching places of "Internet Celebrity" selected in this value recommendation list comprehensively show several * * * characteristics:
First, places with aesthetic feeling can provide a variety of shooting angles and artistic conception to meet the photography needs of tourists, compared with Sakura Avenue, Chaka Salt Lake and Dongji Island;
Second, it can highlight individuality or some special cultural features, such as ethereal, quiet, indifferent and high-end, and meet the needs of tourists to display their tastes, such as Langfang Silk Road National Cultural Center and Chengdu The.
Bridges and other places covered by bridges;
Third, it can provide different tour experiences to satisfy tourists' sense of freshness and participation, such as Xiamen Seaview Subway and Xi 'an Yongxingfang.
Fourth, having the same memories can arouse tourists' homologous emotions. For example, Duyun Film and Television City in Guizhou has turned fans into tourists, showing the full integration of film and television and tourism.
The report puts forward six strategies for the revival of cultural tourism industry, and finally puts forward relevant suggestions for further promoting the brand building and communication of cultural tourism under the situation of normalization of epidemic prevention and control: First, open up its own new media position and build a mobile Internet communication system; The second is to use new media marketing to form a craze for netizens to punch in and participate in communication; The third is to take the epidemic situation as an "opportunity" to promote the digital upgrading of the tourism industry; The fourth is to expand online business and promote the deep integration of culture and tourism; Fifth, attach importance to public opinion monitoring and public opinion response, and maintain the network image of scenic spots; The sixth is to ensure the quality of scenic spots and create appropriate hunger and thirst effects.
With the continuous improvement of the epidemic situation, China's domestic tourism industry is facing a comprehensive restart. Under the trend of new media communication, integrating cultural and tourism resources and making great efforts to create a punch-in point for online celebrities are favored by young consumers, which is bound to be the best way to revive tourism in various places and will also be the key direction of China's future cultural tourism industry.
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