Traditional Culture Encyclopedia - Travel guide - How to understand the tourism value of China's food culture?
How to understand the tourism value of China's food culture?
The unique food culture of tourist destination can attract tourists and is a kind of tourism resource. We call food products and related social and cultural phenomena that exist objectively in a certain area, are attractive to tourists and can meet people's travel needs, and are called food cultural tourism resources.
(1) It can satisfy the appetite of tourists.
There are many delicious dishes in the local food of the tourist destination. Tourists' consumption of these fine wines and delicacies can satisfy their appetite, gain physical pleasure and spiritual pleasure, and thus increase tourists' positive experience in tourism activities.
(2) Local specialties can satisfy tourists' freshness, novelty and curiosity.
Tourists go out to travel, hoping to get a completely different experience from daily life, which is the most basic motivation of tourists. The diet in tourist destinations is hard to see in tourists' daily life. Even if someone transplanted it, it changed more or less, far less than the original origin. Therefore, tourists are full of novelty about the diet in these places. In addition, the food in many places is well-known, and tourists have long known their names, which will undoubtedly stimulate people's desire to find out and realize their long-cherished wishes.
(3) Food culture can meet the cultural needs of tourists.
The formation of regional food culture is influenced by local geographical environment, socio-economic conditions, historical events, religious beliefs and other factors. Diet culture is actually the expression of regional culture in food production, production, customs and etiquette. It can be said that food culture is the best starting point to explore regional culture.
(d) Many food and beverage products can be used as tourist shopping products.
Among many local products in China, catering products account for a large proportion, such as famous tea, famous wine, cakes and snacks. These catering products can not only be eaten locally, but also be taken back by tourists as a continuation of the travel experience, or given as gifts to others to share their travel experience with others. Processing these local products into tourist shopping products in tourist destinations not only enhances the value of the products themselves, but also extends the value chain of the tourism industry, giving better play to the relevant driving role of the tourism industry and helping to increase local income. Moreover, these catering products are business cards and signboards of tourist destinations, and tourists will give them to relatives and friends as gifts, which will undoubtedly enhance the popularity of tourist destinations and be the transmission and promotion of tourist destination information.
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