Which places have the most tourists during the Spring Festival?

There are more people during the Spring Festival in Sanya and Harbin.

Going south to escape the cold and going north to play in the snow are still important motivations for tourists to travel during the Spring Festival. The survey shows that 65.9% of traveling residents choose domestic medium and long-term travel, the highest proportion. Sanya and Harbin rank among the top two domestic tourist destination cities, with island tourism and ice and snow tourism being the most popular. The Spring Festival family tour has obvious characteristics. 52.7% of tourists choose family self-guided tours, and 34.5% choose suburban tours. In addition, commercial districts, museums, theme parks, amusement parks, zoos, and temple fairs in second- and third-tier cities are expected to welcome a large number of tourists.

The survey shows that vacation and leisure have become the first motivation for residents to travel during the Spring Festival holiday, surpassing sightseeing. 50.5% of tourists choose vacation and leisure, and 48.9% choose sightseeing. Hot spring tours, health tours and other health and leisure tours attract the most attention from tourists. In addition, the proportion of tourists who use discovery and exploration as their travel motivation reaches 36%, indicating that more and more tourists are pursuing quality tourism.