Traditional Culture Encyclopedia - Travel guide - What channels are there to promote tourism products?
What channels are there to promote tourism products?
Tourism products mainly correspond to tourists, and the scene with more tourists is around the scenic spot. Tourists are mostly scenic spot staff, tour guides and even tour bus drivers. I don't know what kind of product you are, so I don't draw a conclusion. When we were traveling in Yunnan, the bus driver sold a lot of products on the bus and during the parking break, and even took the tourists to a shopping spot for consumption on the way back.
Of course, different products have different promotion. Before promotion, you must have legal label identity and qualification. General promotion can be done at scenic spots, and billboards and leaflets can also be made at stations and airports. This is a traditional way to promote sales, with many potential customers and good results. Cooperation with travel agencies is also a good way.
Finally, let's talk about Internet-related promotion channels, such as advertising in travel website forums, and product promotion through new media platforms such as Today's Headlines and WeChat official accounts. customer orientation is accurate, has a wide range of users and has quick results. It is a very popular promotion method for merchants at present.
Above, I hope I can help you. We can exchange more opinions and learn from each other.
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