Will we forget the original intention of traveling when we are chasing the "network celebrity place" to punch in?

Nowadays, people can get information on social platforms such as the little red book, public comments and Tik Tok when traveling. Photos and videos can make people in front of the screen see the local scenery more intuitively. Those raiders with labels such as "Pink Beach in Bahamas", "Spirited Away Soup Restaurant in Hangzhou" and "Jeju Island in Fujian" once swept the world, attracting people to punch in.

Fools who love to travel and have many years of backpacking experience don't like to watch other people's strategies. She said that Raiders is an experience, but when it is flattened and fragmented, it is not an experience, but more like a replica. Everyone wants to get the same photos as Raiders. People seem to have forgotten the original intention of traveling.

"Pink Beach" in Chengjiang, Yunnan Province in the photos of online celebrities

"Pink Beach" before and after the filter

Social media began to influence people's travel decisions.

Social media has greatly empowered the recovery and revitalization of the cultural tourism industry and become a new way to promote cultural tourism. According to statistics, 7 1.7% of Generation Z (referring to the group born between 1995-20 12) netizens use mobile phones for 3 hours or more every day. They are immersed in social media such as short videos and live broadcasts, which directly affect their decision-making and consumption behavior.

In addition, Generation Z tourists are keen to share their travel contents on the Internet, which in turn affects the choice of the next tourist destination by potential tourists. This has formed a phenomenon, more and more people follow the pace of their predecessors, and one by one "network celebrity punching place" was born.

Fool once worked in a well-known cultural tourism group in China and knows a lot about creating online celebrities. She explained that with the outbreak of network celebrity economy, in order to attract tourists, it is very common for cultural tourism enterprises to cooperate with KOL to promote. However, in order to build a scenic spot among online celebrities, the scenic spot usually specifies the promotion content, which leads to almost all KOL tweets being the same.

Take Dunhuang as an example. Dunhuang has rich and colorful tourism resources, not to mention many tourist attractions. Dunhuang also has local specialties and local attractions. Camel riding is the main project of Crescent Spring in Mingsha Mountain, and it is also a "network celebrity project". The fool said: "Riding a camel can really experience some exotic customs, but there are many interesting things in Mingsha Mountain, but everyone follows the raiders to ride a camel and take pictures." It took a day. "

"I'm not completely denying the raiders. I will refer to the traffic of the raiders. Traffic is very important. I just don't like everyone turning a place into an attraction in an online celebrity, and then everyone goes to the attraction in an online celebrity to take a photo. " She said.

Travel is the constant reshaping of cognition.

For fools, the meaning of travel is the constant reshaping of cognition. She believes in "reading thousands of books and taking Wan Li Road".

Fools love humanities and history, and all the places they have been are information obtained through reading. Through reading, I became curious about a place and then practiced it. She said that traveling is to constantly correct one's cognition through one's own experience. "This is how history and culture developed. This is a cyclical process, and people constantly describe, revise and innovate. "

When the ticket "jumps", it is the moment when the fool says to leave. Ten years have passed since my first trip after graduating from high school. Over the years, a fool has traveled all over Hong Kong, followed Locke's footsteps on the "Jonelok Road", and reconstructed his personal cognition in Israel with the history of Jerusalem for 3,000 years. After walking 8 kilometers away from Bangkok, he lamented that Bangkok is the most inclusive city she has ever seen. ...

When asked about the places she likes to visit, she admitted that she likes every place. Every place has different scenery and culture.

Once the epidemic is over, go backpacking and take the Silk Road.

During the journey, we may marvel at the magnificent natural scenery, be impressed by human wisdom and intelligence, or be unforgettable for a long time because of the "human touch" of a city.

In a place, a fool will stay for at least three days, one day to punch in at the scenic spot, in her words, "it's all here", and the rest of the time she will spend exploring this place. She said that in this case, maybe we can see something different.

During the seven-day trip, she saw a multicultural city. (Photo provided by the interviewee)

Bangkok is one of the most impressive cities that fools want to visit again. During the seven-day trip, she saw a multicultural city. Now talking about it, she is still very happy.

She still remembers walking back to Sukunyi from the old city that day, passing through the night market where Indians gathered, passing through the center of Siam where luxury goods gathered, meeting the red light district of bar street full of all kinds of cheap perfumes, and even refusing to resell electronic products. She saw the pictures of the bottom workers in Bangkok.

"Bangkok is a kaleidoscope for me. I think this place provides a relatively inclusive environment for many people to make a living here, which is very good. I still remember reading a data at that time. Bangkok is the city with the largest number of tourists in the world, and different tourists can experience it well here. " She said.

Talking about the place she wants to go most after the epidemic, she hopes that one day she can go backpacking, take the Silk Road, and the routes are all planned, take Central Asia and transfer from the Caucasus to Iran.

The idea of taking the Silk Road has a long history. I'm curious about the Silk Road. In addition, the fool likes Jin Yong very much and has read all his novels. She still remembers that in The Legend of the Condor Heroes, Guo Jing fought the Golden Man and arrived in Samarkand. At that time, the seeds of "visiting Samarkand" were quietly planted in her young mind.

"I have imagined many places through books, so I have a strong desire to see for myself. Central Asia is relatively closed, with little contact with the outside world, less industrialization, and still retains relatively primitive customs. I like it very much. " She said.

Proofreading: Liu Wei