What is the background, trend, trend and general environment of the 2002 College Students' Tourism Festival?

It aims to arouse college students' strong feelings of "loving the motherland and home" and their personal concept of "I am the master of my trip".

China College Students Tourism Festival is a large-scale activity to guide college students to actively participate in social practice, aiming at arousing their strong feelings of "loving their motherland and home" and their personality concept of "I am the master when traveling".

College students' tourism is a new special tourism. There are about 28 million college students in China, and the market potential of college students' tourism is very great. Every year, summer vacation travel and graduation travel are the peak seasons for college students. Compared with other people, college students' tourism has its own characteristics. College students' tourism requires higher modernity, fashion and accessibility of scenic spots. Generally speaking, the destinations they choose are far away from metropolises, such as ancient cities and border towns. Or a popular scenic spot that is widely concerned by the media. In addition, college students are greatly influenced by textbooks, internet, movies and celebrities, and like to go to immature but relatively developed tourist destinations with high taste. The popularity and communication power of college students can often make some unknown tourist destinations become hot spots for young people overnight.