How to treat the phenomenon of "punching in" in new generation tourism?

Recognition of "punching in" does not mean recognition.

In the phenomenon of scenic spots of network celebrities, "punching in" has become a common word in the tourism consumption of the new generation. A correct understanding of the meaning of the word "punching in" is helpful for practitioners to understand these behaviors correctly.

The word "punching in" comes from the workplace, which means "the staff put the time card on the magnetic card machine to record the commuting time". However, after spreading in the network, it evolved into a "record of reminding people to give up some bad habits or strive to develop a good habit", and then evolved into a "record of a new generation's persistence or attitude towards something".

The purpose of punching in at work is to let the company know that employees have gone to work, but in the new generation background, "punching in" is a record behavior that is understood and recognized by the inner culture. Similar to "punching in" is "Mark", which is more inclined to circle identification and communication, but Mark is more focused on personal recording behavior and belongs to the private field.

Get to the point, just like the imprint of the new generation in life, it does not mean satisfaction or dissatisfaction, and there is no so-called loyalty. It just recorded "I left a trace". Traveling "punching in" only means two things: first, you have been to the hot spots in this circle of information; Second, I took photos or recorded videos to verify, and I uploaded them in the circle. That's all. In layman's terms, it means "I have seen it" or "I turned over the brand".

Punching in does not mean approval, let alone approval or satisfaction. Just "see, come, shoot, go".