Information about West Expo

History, Present and Future of West Expo

Hangzhou is the capital of Zhejiang Province and the political, economic, cultural, scientific and educational center of the province, with a total area of 1.66 million square kilometers and a population of 621.60 million. Hangzhou has a developed economy and is known as "Qiantang has been prosperous since ancient times". The total economic output ranks second in the provincial capital cities in China, and the comprehensive economic strength ranks in the top ten in large and medium-sized cities in China. The total annual fiscal revenue exceeds10 billion, and it has established direct trade relations with more than 90 countries and regions in the world. Hangzhou is a famous scenic tourist city in China, attracting more than 20 million Chinese and foreign tourists every year.

Hangzhou is also the birthplace of holding international expositions. West Lake Expo started on 1929. Due to the victory of the National Revolutionary Army in the Northern Expedition, the then Zhejiang provincial government decided to hold the West Lake Expo to commemorate reunification, reward industry and revitalize culture. This year's West Expo consists of eight venues: Revolutionary Memorial Hall, Museum, Art Gallery, Agriculture Pavilion, Education Pavilion, Health Pavilion, Silk Pavilion and Industry Pavilion, and exhibits 147600 items. 10 The total number of visitors lasted 137 days from the opening on June 6th to the closing on June 6th. 1929 West Lake Expo has caused a sensation in Zhejiang and the whole country, and its influence has spread abroad. Known as the famous Chicago World Expo 1893, Paris World Expo 1900 and Philadelphia World Expo 1927, it has left an eternal memory in the beautiful West Lake landscape.

In 2000, after the Spring and Autumn Period of July1,with the rapid economic and social development of Hangzhou and the repositioning of urban functions, and in line with the requirements of the times, Hangzhou once again held the West Lake Expo as a strategic step to achieve the goal of "building an economically strong city and building a famous cultural city" and as an important measure to enhance the industrial level, city image and citizens' quality.

In 2000, the West Expo organically combined exhibitions, exchanges, trade, seminars and tourism and cultural activities, and arranged 39 exhibitions, conferences and activities based on Hangzhou's resources and industrial advantages. The project is rich in content and wide in knowledge, with distinctive regional and professional characteristics. There are China International Tea Expo, China International Design and Silk Expo, etc. It embodies strong national characteristics and enjoys a good reputation at home and abroad. There are exhibitions of electronic audio-visual equipment, smart home appliances, information technology products, environmental protection equipment and technology that adapt to the world's high-tech development trend and form a certain product advantage and market scale in China. There are Hangzhou Domestic Tourism Expo, the first national exhibition of works of arts and crafts masters, the exhibition of the best living environment, and exhibitions of fine cultural relics, epigraphy calligraphy, urban sculpture, philatelic products and works of art suitable for Hangzhou's human geographical environment, historical and cultural characteristics and urban development trend; There are leisure and entertainment equipment, automobiles and motorcycles, locks, furniture, toys and gifts, and consumer goods exhibitions in twin cities as new growth points for expanding domestic demand and consumption.

Hangzhou invested a lot of energy in the 2000 West Expo. All departments of the Municipal Party Committee and the Municipal Government will deploy elite soldiers to form the organizing committee of the 2000 West Expo, and the whole city and Qi Xin will work together to mobilize the whole society to do a good job in the preparations for the 2000 West Expo. The 22-day West Expo 2000 was a great success. The magnificent scenes, warm atmosphere and huge business opportunities have made Hangzhou and the wedding the focus of world attention. The success of the West Expo in 2000 strengthened the determination of the Hangzhou Municipal Party Committee and Municipal Government to hold the West Expo every year.

In order to make the West Expo better and better, Hangzhou regards the office of the Organizing Committee of the West Expo as a permanent institution, which is responsible for the daily affairs of the West Expo. At the same time, the Organizing Committee has seven working departments, including exhibition department, conference department, cultural activities department, publicity and promotion department, fund-raising department, concierge service department and security department, to carry out work around the functions of the West Expo.

At the beginning of this year, the overall plan of 200 1 West Expo was issued. 200 1 West Expo features "wide" and focuses on "fine", highlighting the requirements of improving productivity and people's living standards, and further developing Hangzhou's urban brand; Adhere to the principle of "government-led, enterprise-led, market-oriented operation, and mobilize the enthusiasm of many parties", so as to achieve "the government sets up a stage, enterprises sing opera, all parties participate, and the masses benefit". 200 1 West Expo will continue to be divided into three sections: exhibition, conference and activity. The exhibition board will focus on building "two ports and three districts" and building Hangzhou's city brand, take domestic and foreign theme exhibitions as carriers, organically combine commodity and technology display with trade transactions, and closely link Hangzhou's regional culture with human life and entrepreneurship in the 2 1 century; According to the orientation of Hangzhou's urban development, the Conference Committee quickly selected the theme of the conference, introduced conferences led by international organizations and national high-level conferences, and invited well-known experts, scholars and professionals at home and abroad to attend the conference, learn and spread new economy, new technology and new ideas, and exchange and discuss academic views at the forefront of science; The activity section will fully display the profound cultural accumulation of Hangzhou as a famous historical and cultural city and a famous tourist city, and launch a variety of tourism cultural activities to turn the West Expo into a cultural Expo.

On the whole, 200 1 West Expo has arranged 46 projects, including 23 exhibition projects, 4 conference projects and 9 activity projects. The number, scale and standards of the projects have been improved. Numerous professional exhibitions, conferences and cultural activities are combined into a comprehensive exposition. On this basis, the content of each project is refined and unique, so as to keep improving at the Expo.

In terms of specific content arrangement, 200 1 West Expo focuses on people's direct care and ability improvement, people's quality of life, people's potential development and people's all-round development, and revolves around four major city brands: Living in Hangzhou, Traveling in Hangzhou, Learning in Hangzhou and Entrepreneurship in Hangzhou. For example, projects to improve people's quality of life include: 200 1 China International Women's Wear Exhibition, the 2nd China Food Festival, the 2nd China (Hangzhou) Best Living Environment Exhibition, Zhejiang International Furniture Decoration Exhibition and the 2nd China (Hangzhou) International Auto Show. Projects that meet people's spiritual and cultural needs include: China Ornamental Stone Culture Expo, 200 1 China (Hangzhou) Tourism Fair, China International Forum on Leisure Economy, etc. The projects that meet people's development needs and reflect people's pursuit of career achievement and creative success include: Hangzhou International Education Exhibition, "Paradise Silicon Valley" International Entrepreneurship Forum, 200 1 Hangzhou Talent Exchange Conference, 200 1 Hangzhou Domestic Economic Cooperation Fair, and high-tech achievements conference.

Preparations for the 200 1 West Expo are in full swing. Last February, 65438+, on the basis of survival of the fittest, the first batch of 28 projects were identified, various schemes were formulated and responsibilities were fulfilled. The Organizing Committee of the West Expo is responsible for the overall situation, careful guidance, coordination of all parties, inspection and supervision, the office of the Organizing Committee is responsible for the comprehensive coordination of daily work, and all working departments of the Organizing Committee carry out their work according to their respective responsibilities to ensure the completion of tasks. Each project responsible unit is responsible for publicity and planning, attracting investment, raising funds, receiving guests, and completing related tasks assigned by the Organizing Committee. Municipal departments, county (city) governments and relevant units around their respective functions, the implementation of the West Lake Expo work responsibility system, into the annual target management assessment content. In order to clarify and standardize the work responsibilities, the office of the Organizing Committee signed a project responsibility letter with each project responsible unit. During the preparation of the 200 1 West Expo, all relevant units gave strong support to the West Expo and participated in all the work of the West Expo as masters.

The promotion of 200 1 West Expo has been further improved compared with the last West Expo. From June 65438+ 10 to June 65438+ 10, 2006, and in May 2006, 438+0 West Expo held press conferences in Beijing, Shanghai, Nanning, Hangzhou, Frankfurt, Germany and Paris, France, and achieved good results. * * * attracted more than 260 Chinese and foreign media to participate, and nearly 300 articles were published after the meeting, exceeding180,000 words. In addition, the Organizing Committee actively promoted the West Expo through television, radio, newspapers, internet and other media, and the mainstream media in China such as CCTV 1, CCTV 2, CCTV 4, People's Daily, China Daily, Economic Daily, China Business Daily and China Economic Times all made excellent reports on the West Expo. The propaganda of 200 1 West Expo by provincial and municipal media has formed a climax round after round.

In addition to media publicity, 200 1 West Expo also organized various and colorful environmental publicity and mass publicity. From countdown signs, posters, taxi rear window publicity and bus publicity, to street banners, banners, light boxes, temporary billboards, large billboards and large-scale spray-painted curtain advertisements for high-rise buildings under construction, the environmental publicity of the 200 1 West Expo has climaxed and emerged at different levels, creating a strong festive atmosphere in Hangzhou. Various systems, departments, units and communities in the city organized a variety of activities to welcome the West Expo, which made the mass propaganda work of the West Expo colorful.

In order to ensure the smooth holding of the West Expo, all parties have invested huge sums of money. The security work of the West Expo has been carefully planned and arranged. The police officers carry forward the style of being particularly hard-working and fighting, and go all out to do a good job in public security, fire fighting, traffic management and order maintenance, which provides a strong guarantee for the smooth progress of the West Expo. The expenses of 200 1 West Expo shall be arranged according to the principle of "ensuring necessity and striving for frugality". Operate according to the requirements of the government, enterprises and markets. Take advantage of the resources and brand effect of the West Expo to attract sponsorship, raise funds and hold related project activities. Through enterprise cooperation and market-oriented operation, the organizing committee of cross-street banners, banners, posters, taxi rear window advertisements, outdoor advertisements, brochures and other publicity projects of this year's West Expo not only did not have special expenditures, but also collected the brand resource use fees of some projects, which achieved the goal of getting twice the result with half the effort.

For the Expo, attracting investment is the most critical work. The organizing committee of 200 1 West Expo attaches great importance to the investment promotion of various exhibition projects, actively strives for the support of international organizations or national and industrial organizations, and fully relies on its authority and influence to expand the coverage of investment promotion. At the same time, various exhibition projects also actively attract investment from the world and the whole country, which makes the exhibition and investment promotion of various exhibition projects in the 200 1 West Expo go smoothly and the booths sell well. At the same time, the Organizing Committee and the project units also strictly manage the exhibitors and exhibits participating in the exhibition projects of the West Expo, strictly guard against counterfeit and shoddy products, and strive to ensure that the West Expo and the exhibition projects gather fine products and exhibit famous brands.

During the opening of the West Expo, distinguished guests from all sides gathered. How to do the reception work safely and with high quality is a big test for the organizing committee of the West Expo. The protocol service department of the Organizing Committee will do its best to do a good job in the protocol reception of the West Expo in a warm, thoughtful, civilized, safe, standardized and orderly manner and with the cooperation of all parties in accordance with the principles of "overall grasp, overall arrangement, counterpart reception and respective duties" and "who invites, who is responsible and receives at different levels". 1June 18 to1October 22, during the opening ceremony of the west Expo, there were 5 party and state leaders, 3 1 leader at or above the deputy ministerial level, 28 leaders of sister cities, 58 international celebrities, and overseas Chinese celebrities from Hong Kong and Taiwan 184. The concierge service department went all out to make careful arrangements, directly carried out the reception of "people staring at the group", distinguished different objects, reasonably arranged the guests' visits, inspections, meetings, banquets and other activities during their stay in Hangzhou, and successfully completed the reception task. The guests spoke highly of the reception work in our city.

The West Expo is a "popular project" in Hangzhou, which has aroused the passion of every ordinary citizen for selfless dedication to building a new Hangzhou. West Expo * * * recruited nearly15,500 volunteers, an increase of 30% over last year. This is not only reflected in the academic qualifications of volunteers, but also in the enthusiasm of professionals. In the recruitment of etiquette, taxis, tour guides and other volunteers, many individuals signed up sporadically last year, with uneven quality. This year, many professional etiquette companies and taxi companies took the initiative to contact before the official registration, and were willing to do their part for the West Expo. Among the 933 translation volunteers with the greatest demand, there are not only many languages, but the number is three times that of last year. Volunteers' participation in the West Expo includes nearly 30 services, including emcee, shopping guide, reception, translation, cleaning, typing, driver, meeting, water delivery, etiquette, order maintenance, statistics, guidance, explanation, exhibition, marketing, transportation and publicity, and nearly 200 kinds of service posts.

The West Expo is a systematic project that affects the whole city. The Municipal Party Committee and the Municipal Government attach great importance to the preparations for the West Expo, and one of the priorities in the second half of the year is to run the West Expo well. City leaders have held many meetings of the organizing committee to study and decide on important issues in the preparation of the West Expo. From the secretary of the municipal party Committee and the mayor to the staff of all units, they are doing their best for this huge project. With the concerted efforts of Qi Xin, the West Expo was successfully held, which also promoted the all-round development of Hangzhou's economy and society. The West Expo has become a "golden business card" with high gold content in Hangzhou and a "booster" for economic development.

The high-grade exhibition of West Expo is a platform for gathering business flow, logistics, technology flow, talent flow, information flow and capital flow, and it is the most intuitive, convenient, concentrated and fastest carrier for commodity display, technology promotion and trade opportunities. High-level meeting is the carrier of releasing, spreading, learning and exchanging new economy, new technology, new ideas, new concepts and new knowledge. Large-scale international conferences and exhibitions are also important means to develop foreign economic and trade and technical exchanges. Relying on the West Expo, we will carry out economy, science and technology, trade, investment, exchange, cooperation and competition with local economic and trade people, and highlight the agglomeration and radiation role of central cities.

The West Expo promotes tourism with exhibitions and brings exhibitions with tours. Many tourism activities held by the Expo have attracted a large number of tourists. The rise of business tourism has promoted the diversification and upgrading of Hangzhou's tourism industry structure. The concentrated radiation effect of the West Expo has formed a wide urban attraction; The West Expo has created new enterprise groups and promoted the development of tourism, advertising, design, shopping, catering and other service industries. Actively promote the integration of exhibition and tourism, exhibition and culture, exhibition and leading products, and build a bridge of active cooperation and cultural exchange between Hangzhou and the world, which has greatly promoted the economic and social development of Hangzhou.

The West Expo is a platform for the exhibition industry, a carrier of civilization and a festival for the people. The splendid cultural activities of the West Expo have promoted the development of socialist culture with distinctive characteristics of the times, local characteristics and mass characteristics, and promoted the cause of "creating a famous cultural city". Running the West Expo well is conducive to gathering cultural celebrities and resources from all over the country, prospering cultural undertakings, developing cultural industries, shaping the image of a civilized, open, innovative and entrepreneurial city, and promoting the overall quality of citizens. Holding the West Expo will promote the creation of civilization and the development of mankind, which will help to improve the living environment, develop the economy, increase employment, and enable people to obtain tangible economic, political and cultural benefits.

The West Expo will accelerate the development of Hangzhou into an international metropolis. The ability to hold international exhibitions is one of the symbols of an international metropolis. After Xiaoshan and Yuhang were incorporated into the administrative region of Hangzhou, Hangzhou has become a regional metropolis in the Yangtze River Delta after Shanghai. In order to improve the level of urban construction and management in Hangzhou, combined with the success of the West Expo, the exhibition center, West Lake Cultural Square and Hangzhou Grand Theatre are being built. Hangzhou invested heavily in infrastructure construction, adjusted the industrial structure of the city, built brands of "living in Hangzhou", "traveling in Hangzhou", "learning in Hangzhou" and "starting a business in Hangzhou", and implemented the "blue sky, clear water and green clean" project. Hangzhou has successively won nine national honorary titles, such as National Health City, National Model City for Double Support, National Advanced City for Civilized City Construction, National Garden City, China Excellent Tourism City, National Model City for Environmental Protection, National Excellent City for Greening and Beautifying, and National Advanced City for Revitalizing the City through Science and Education. Recently, the Hangzhou Municipal Government won the 200 1 UN Habitat Award.

The West Expo will further promote the integration of exhibition and tourism, exhibition and economy, exhibition and culture, exhibition and leading industries, and accelerate the construction of Hangzhou into a nationally renowned and internationally influential exhibition city.