Expert interpretation of tourism real estate

Under the background of my country's high-pressure control policy on real estate, most capital has begun to shift to the tourism industry, which has made tourism real estate a hot topic in the media. In this regard, Professor Chen Yuanfu, an expert on tourism real estate, believes: "In order to have a rough conceptual definition, classification, understanding and evaluation of tourism real estate, we must first scientifically understand the main motivations for the development of tourism real estate and explore the paths that may affect regulation."

In addition to the above expert opinions, tourism real estate should also clarify that the tourism management department should express a clear attitude towards the regulation of tourism real estate despite the limitations of its functions, and guide its development within its capabilities, starting from tourism. From the perspective of understanding tourism real estate, it is a real estate project centered on the tourism accommodation function, which is an objectively existing tourist star hotel as a core element of the tourism industry. Think about it from a real estate perspective. Tourism real estate should be a part of commercial real estate and residential real estate. It is different from ordinary residential and other real estate forms in terms of business model, function and use. Let’s take a look at experts’ three perspectives on tourism real estate.

We should be wary of the so-called tourism real estate that relies on hyping the concept of tourism and does not live up to its name. Some real estate communities named after the names of famous domestic and foreign tourist destinations (the infringement is another matter), due to the infusion of tourist fashion concepts and elements, real estate developers sell them as tourist properties, and buyers buy them because they are attracted by the concept of tourist properties. In fact, they are concepts. Hype. For example, in view of the market's love for the beautiful ecological environment and culture of Europe and the United States, many real estate communities borrow place names from these regions, such as the Mediterranean, the Caribbean, the Nordic forest, etc. For the same tourism real estate project, adding concepts such as tourist place names is like putting a label on the product that "makes people associate with it". Objectively speaking, it will have a certain effect on the operation and sales of this real estate project. However, this type of tourist real estate is only in concept and is not the real estate entity itself. It is a consumption trap and is a tourist real estate that does not live up to its name.