The development prospect of domestic cruise tourism economy

Overall development prospect of key port cities in China.

1, the overall development trend of Shanghai Port

Shanghai is promoting the construction of cruise industry from the upper, middle and lower reaches. In the upstream of the industrial chain, Shanghai actively promoted the design and construction of cruise ships, deepened strategic cooperation with CSSC, Fen Cantiny and China Merchants, and pushed CSSC to sign contracts with Carnival and Fen Cantiny with a total price of nearly 5 billion.

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"2+4" large-scale cruise ship manufacturing contract, domestic large-scale cruise ship manufacturing officially started. In the middle reaches of the industrial chain, Shanghai promoted the construction of the cruise headquarters base, attracting four major cruise companies-Carnival Group, Royal Caribbean Group, Novozymes Group and Mediterranean Cruises, which occupy 82% of the global market share, to open their maiden voyage in Asia in Shanghai. Downstream of the industrial chain, Shanghai has continuously improved the shopping and leisure facilities in cruise ports. In the past two years, the annual turnover of port duty-free shops reached 654.38+0.2 billion yuan.

With the increase of capital and manpower investment in Shanghai's cruise tourism industry, Shanghai has a bright future and will continue to be the largest market for China's cruise tourism industry.

2. The development trend of Xiamen cruise tourism.

At present, the home port of Xiamen International Cruise is upgrading the "version 2.0". In the next few years, Xiamen will invest tens of billions of yuan to build a brand-new home port for cruise ships. Among them, the coastline of the home port 1400 meters above can dock 3-4 medium and large cruise ships at the same time, which can meet the berthing requirements of 220,000-ton world-class large luxury cruise ships; The planned construction area exceeds 6,543,800 square meters, realizing the trinity development of "ship, port and brigade".

With the official opening of Li Xing Gemini, Xiamen Airlines initiated the first development mode of sea-rail combined transport and sea-air combined transport led by "cruise+". From June 2065438 to June 2008, the Interim Measures on Promoting the Development of Cruise Supply Service Industry in Xiamen Pilot Free Trade Zone was promulgated, which further strengthened the cruise material supply chain of Xiamen cruise industry, attracted international cruise ships to Xiamen for normalization, promoted local procurement or direct supply of international cruise ships in Xiamen, and helped Xiamen cruise industry to accelerate its development.

3. The overall development trend of Tianjin cruise tourism.

Tianjin International Cruise Home Port is an important international cruise home port in northern China, with rich tourism resources in the hinterland and broad tourist market. On February 28th, 20 17, the home port of Tianjin International Cruise officially implemented the visa-free transit policy for foreigners holding international travel documents from 53 countries including Austria, Russia, the United States, Australia and South Korea, and set the date and seat to a third country (region) within 144 hours. Driven by the policy, the number of tourists coming to Tianjin by cruise will increase greatly in the future.

4. The overall development trend of Shenzhen cruise tourism industry.

Shenzhen has a solid foundation for developing the cruise industry. Developing cruise economy is a concrete measure for Shenzhen to seize the strategic opportunity of Guangdong-Hong Kong-Macao Greater Bay Area construction and promote port transformation and upgrading. It is also a concrete practice to implement the integrated development of waterway transportation and tourism, which will play a positive role in promoting personnel exchanges and tourism development in Shenzhen and even Guangdong-Hong Kong-Macao Greater Bay Area. Shenzhen has broad prospects for developing cruise tourism.

The Influence of COVID-19 Epidemic on Cruise Tourism

During the Spring Festival in 2020, when the cruise tourism market was booming, an outbreak of novel coronavirus was fierce. The World Health Organization listed the epidemic as a "public health emergency of international concern (PHEIC)". With the diagnosis of COVID-19 cases by the cruise ship "World Dream" and the cruise ship "Diamond Princess" respectively, the impact of the epidemic on the cruise industry has spread all over the world. It is predicted that the cruise tourism industry will recover only after the 20021global COVID-19 epidemic is controlled.

During the critical period when the development of China cruise industry turned to "improving quality and increasing efficiency" and the whole cruise industry chain was substantially started, the sudden epidemic situation cast a heavy shadow on the cruise tourism in China and even the whole Asia-Pacific region. In order to control the spread of the epidemic, the government announced that it would extend the time for enterprises to resume work. When the cruise ship will restart is still unknown. The epidemic situation has tested the ability of cruise enterprises to respond to emergencies and the ability of government regulation, deployment and guidance. How should all parties in the cruise industry tide over this difficulty, how to improve their "immunity", how to "set sail" again, and how to quickly realize the global synchronization of China's cruise industry after the industry recovers? This "epidemic situation" of the whole industry is also a hard experience faced by China cruise tourism at this stage.

—— The above data comes from the analysis report of Foresight Industry Research Institute "China Cruise Tourism Industry Development Prospect Forecast and Investment Strategic Planning".