Traditional Culture Encyclopedia - Travel guide - How did a thousand-year-old tree in Tibet become a "money tree"?
How did a thousand-year-old tree in Tibet become a "money tree"?
Tibet’s Thousand-Year-Old Trees are located in the World Cypress King Scenic Area, covering an area of ??200,000 square meters, including 396 cypress trees that are over a thousand years old. In the center of the Gubelin, there is a giant cypress with a height of 57 meters. It won the Guinness Book of World Records in Shanghai in 2019. It is 3,238 years old and is known as the "King of Cypress Trees in the World". With the "King of Cypress Trees in the World" as the center, the local tourist attraction built based on ancient Berlin has driven nearby farmers and herdsmen to increase their income and become rich.
Nearby farmers and herdsmen can earn a lot of income whether they sell fruits or agricultural and sideline products in scenic spots. Cheng Shuairong, general manager of Linzhi Bayi District Tourism Development Co., Ltd. said, The scenic spot provides mobile fruit stalls to fruit farmers free of charge, which increases the annual income of each local fruit farmer by about 10,000 yuan.
In addition, by relying on the rental stalls of ethnic costumes in scenic spots, each household can increase their income by about 50,000 yuan per year. Since the scenic spot is in Baji Village, the village committee can receive 40% of the net profit dividends every year. In 2019 alone, Baji Village received 340,000 yuan.
Extended information:
Develop special agricultural products to create the "Lin Zhiyuan" brand
Enter the exhibition hall of the world's cypress king, snow chrysanthemum tea, saffron, black brown... More than 100 kinds of special agricultural and sideline products attract the attention of tourists. In March 2020, in order to fully revitalize existing resources and expand cooperation models, Linzhi Bayi District Tourism Development Co., Ltd. and Linzhi Linka Tourism Development Co., Ltd. jointly established Linzhi Lvtou Cultural Tourism Co., Ltd. The by-product and tourism promotion center serves as a platform to provide one-stop services such as vehicle rental, tour guide training, and hotel reservations.
Cheng Shuairong said that they purchased and packaged all poverty alleviation products and agricultural and sideline products in Linzhi City in a unified way to create the "Linzhiyuan" brand.
The local government relied on the World Cypress King Scenic Area to build an "online + offline" exhibition hall. Taking the 10th China (Dongguan) International Agarwood Cultural Industry Expo as an opportunity, six local companies in Bayi District were organized to bring Tibetan incense, More than a dozen famous and high-quality Linzhi products, including Tibetan pigs, apples, and Ganoderma lucidum, were exhibited in Dongguan, and 12 direct sales stores were built to sell these agricultural and sideline products.
“The promotion of Linzhi’s specialty agricultural products is inseparable from Guangdong’s capital investment, platform construction and channel development. The export of specialty agricultural and sideline products to Linzhi is a result of Guangdong’s aid to Tibet.” Cheng Shuairong told a reporter from Science and Technology Daily.
At present, combined with the "7+2" sales platform of the Guangdong Greater Bay Area, local specialty agricultural and sideline products and poverty alleviation products such as Tibetan pigs, matsutake, and highland barley products are exported to Guangdong, Hong Kong, Macau and other regions.
Lizhi News-Tibetan Well-off Story: Thousand-year-old tree transformed into a money tree
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