Traditional Culture Encyclopedia - Travel guide - Present situation of homestay tourism development

Present situation of homestay tourism development

In 20 19, the age of online B&B users in China was mainly 3 1 -35 years old, accounting for 34.6 1%.

According to the survey, in 20 19 years, the users of online homestays in China were mainly 3 1 -35 years old, accounting for 34.6 1%. Followed by people under the age of 24, mainly college students, accounting for 24. 14% of the total users.

20 19 The users of online B&B in China are mainly people with bachelor degree, medium, medium and high spending power.

According to the survey, in 20 19, the education of online B&B users in China was mainly undergraduate, and the proportion of consumers with undergraduate education was 59. 14%. The consumption power is dominated by middle and senior consumers, accounting for 62.34% of the total.

In 20 19, users of online homestays in China paid more attention to such factors as rating word-of-mouth, service guarantee, security and privacy, and all three indicators exceeded 9 points.

According to the survey, in 20 19 years, users of online homestays in China paid more attention to factors such as rating word of mouth, service guarantee, security and privacy, and all three indicators exceeded 9 points. Other considerations are mainly the convenience of transportation, the style and beauty of decoration, whether there is surrounding food, whether it is close to tourist attractions, and the cost performance.

—— The above data comes from the China B&B Industry Market Prospect Forecast and Investment Strategic Planning Analysis Report by Forward-looking Industry Research Institute.