What is the difference between tourism format cultivation and planning?

1, conceptual differences

Tourism planning is an overall deployment process of the development goals and realization methods of a regional comprehensive tourism system. After the planning is approved by the relevant government, it is the legal basis for tourism development and construction of various departments in this area. Planning requires starting from the overall situation and integrity of the system, focusing on the overall optimization of the planning objects, correctly handling the complex structure of the tourism system, and considering and handling problems with a developmental and three-dimensional perspective.

Tourism planning is a creative process that relies on creative thinking, integrates tourism resources, realizes the optimal fitting of resources, environment, transportation and market, and realizes the development goal of tourism. Planning emphasizes finding out the core relationship between resources and market through creative thinking, constructing the best way to take it, forming a clear and implementable plan, and systematically arranging recent actions.

2. Differences in ideas

Planning is a set of legal and standardized procedures, and it is a comprehensive balance, strategic guidance and protection control for the long-term development of a destination or scenic spot, so as to achieve the purpose of orderly development.

Planning is to solve the uniqueness and operation problems of tourist attractions, products, development processes and marketing in a unique and outstanding way from the perspective of creative thinking, aiming at the relationship between resources and market; Focusing on the solution of tourist attraction, commercial attraction, recreation mode, marketing mode and business mode, tourism planning must be innovative and operable.

3. Task differences

The basic tasks of tourism planning are: to determine the development goal, improve the attraction, comprehensively balance the relationship among tourism system, support system and security system, expand the breadth and depth of tourism content, optimize the structure of tourism products, protect the ecological environment on which tourism depends, ensure that tourism destinations get good benefits and promote local social and economic development.

The basic task of planning is to form a recreation model, product content, theme brand and business model through various creative thinking and operation arrangements, so as to form a unique tourism product, or comprehensively enhance and extend the vitality of old tourism products, or build an effective marketing promotion plan to promote the tourism destination to obtain good economic and social benefits in the near future.

Tourism planning is an overall deployment process of the development goals and realization methods of a regional comprehensive tourism system. After the planning is approved by the relevant government, it is the legal basis for tourism development and construction of various departments in this area. Planning requires starting from the overall situation and integrity of the system, focusing on the overall optimization of the planning objects, correctly handling the complex structure of the tourism system, and considering and handling problems with a developmental and three-dimensional perspective.