Traditional Culture Encyclopedia - Travel guide - Recommend several books on hotel management
Recommend several books on hotel management
With the continuous recovery and rapid development of the global economy, the development speed and employment rate of the hotel industry in the world and in China will far exceed that of traditional industries. Large, medium and small cities across China regard tourism as their economic growth. The source of growth, government and social investment will continue to increase, and it will be the most dynamic industry concept in China. I recommend several books on hotel management to you.
Hotel Management Practice
Hotel management practice is an important part of modern hotel management, and is also one of the core courses in tourism management, hotel management and other majors in higher vocational colleges. This book analyzes personnel from the actual situation and work tasks of modern hotel management, forms project modules through the guidance of typical work tasks, builds a new content structure, highlights the professionalism and application of vocational education, and improves students' professional abilities. The content of this book includes nine modules: hotel operation and management model, hotel strategic management, hotel plan management, hotel marketing management, hotel human resources management, hotel material and equipment management, hotel quality management, hotel information management, and hotel safety management.
Hotel Management Concept
A modern hotel is a comprehensive service enterprise integrating food, accommodation, travel, travel, shopping and entertainment. It is a hotel that fully embodies modern scientific and technological civilization, The economic entity of material civilization and spiritual civilization. The teaching materials of the "Introduction to Hotel Management" course should not only emphasize the theoretical and scientific nature of certain subjects, but also pay attention to the practicality and operability in hotel practical applications; it can not only enable students to learn the basic knowledge of hotel management, but also Adapt technology and methods to the needs of modern hotel management practices.
International Hotel Management
This book is a classic in the American Hotel Association's series of textbooks and has a profound influence on the international hotel industry. For those who are new to the hotel industry, this book may seem a bit esoteric. However, if you are a hotel department director or above, this book is a must-read. From the introduction of current international hotel groups to the impact of relevant policies in different countries on hotel operation and management; from the main factors that need to be evaluated in hotel development to the main principles of hotel management contracts; from hotel marketing in the international market to transnational human resources management , this book covers them all and explains them thoroughly. The author of this book is Chuck Y. Gee, an authority in the international hotel industry, and the translator is Professor Gu Huimin of Beijing Foreign Studies University.
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